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New-look groundnuts hit SA
19 Nov 2008
The Snack Factory, one of The Fore Good Investment Group's FMCG brands has added Crispy Coated Nuts to its range of groundnut savoury snacks.
"We have taken the initiative to create innovative products for the market that takes the groundnut category to a new level, firmly entrenching the brand in the savoury snack sector," says Craig Clemence, MD, The Snack Factory.
The freshest nuts undergo a process that coats them in two flavourful crispy jackets. The product is available in the following flavours: Sweet Thai Chilli, Honey Roasted and Italian Herb. The range comes in 50g and 150g packets or the convenient 4x50g strips.
Jason Frichol, the group's Group Brand Strategist says the new product gives the consumer a broader range and more choice.
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