News

Industries

Companies

Jobs

Events

People

Video

Audio

Galleries

Submit content

My Account

Advertise with us

Baby magazines redesigned

Alchemy Media announced earlier this week that the April 2010 issues of Your Pregnancy Your Baby and Baba & Kleuter have been redesigned to offer readers more information and provide advertisers with more relevance.

The design aims to unify all three brands with a fresh, interactive feel as they lead readers through pregnancy and the development of their babies and toddlers. in addition, to ensure advertisers' satisfaction, publisher Liezl de Swardt says paper gram weight is being increased and popular features like feeding and milestones will appear in each edition. According to the most recent ABC figures (Oct-Dec 2009), the three titles claims a circulation of 72 809 and a readership exceeding 573 000.

“With the rebranding, we aim to maximise our appeal on shelf and create an easily recognizable community for our readers as they progress through the different stages of parenting,” explains de Swardt.

In addition to the redesigned titles, the new look website will launch at www.yourparenting.co.za carrying the brand experience throughout.



Editorial contact

Nikki Ruttimann
Assistant Publisher
nikkir@media24.com
011 217 3047

Latest jobs

Finance / Front Office AdministratorWoodstockBravo Design25 Sep
Project AssistantWoodstockBravo Design25 Sep
Junior DesignerWoodstockBravo Design25 Sep
Junior DTP OperatorJohannesburgJetline Kyalami16 Sep
Junior to Middle-Weight DTP Operator/Graphic DesignerJohannesburgWorldwide Positions16 Sep
We’re Hiring: Graphic DesignerJohannesburgPenquin10 Sep
Graphic and Video DesignerPretoriaKocojelly Creative Ideas9 Sep
Middleweight DTP Operator / DesignerJohannesburgWorldwide Positions8 Sep
Junior DesignerJohannesburgCBR Marketing Solutions4 Sep
Digital Designer / Art DirectorJohannesburgCBR Marketing Solutions4 Sep
More jobs
Let's do Biz