Wine Label Design Awards open for entries

The competition rewards outstanding design as an influence on wine purchases. All South African wine producers and design studios are invited to enter.

Wines will be judged in four categories:

1. Under R80 a bottle

2. Over R80 a bottle
3. Over R500 a bottle

4. Labels forming a series - no price constraints.

Judging criteria include originality of concept, execution, shelf appeal and effectiveness as a piece of communication. Wines must be commercially available and the minimum stock requirement is 100 six-bottle cases. Each entry must be accompanied by a 150-word creative rationale.

Judging takes place 9-10 February 2016. The panel of judges is Christian Eedes, editor, Winemag.co.za; Sean Harrison, ECD, Whitespace Creative; Liam Tomlin, executive chef, Jordan Restaurant; Rebecca Constable, product developer for wine, Woolworths; and Joanne Thomas, creative director: Design, Jupiter Drawing Room. After official judging, finalists will be displayed on Winemag.co.za for a period to allow consumer voting to determine a "People's choice" winner. The award ceremony takes place on 25 February 2016.

Entries are submitted online here.