Loeries opens for Africa, Middle East

In recognition of opening out to countries beyond South African borders, the Loerie Awards 2007 is inviting the creative industry in the Africa and Middle East region to enter their outstanding work before 15 May 2007. For the first time this year, all Africa and Middle East finalists outside South Africa will receive a Loerie Awards 2007 certificate acknowledging their creative excellence.

10 Apr 2007

Says Wing-Wing Mdlulwa, chairman of The Loerie Awards, “We invite the brand communication in Africa and The Middle East to rise to the challenge to submit work that is original, fresh and innovative in execution. The Loerie Awards are held in high regard by both marketers and agencies and are the benchmark for creative excellence. This is an opportunity to really celebrate creativity throughout the continent.”

Go to www.theloerieawards.co.za for all information regarding entry categories, criteria and inspiration - as a full archive of winners since 1978 has now been launched.

The Loeries reward creativity across all aspects of brand communication including television, radio and print advertising, design, architecture, direct marketing, promotions, public relations, non-broadcast video, live events, and digital media.

The winners of the prestigious Loerie Award can look forward to having their work showcased both locally and internationally next year with The Loeries Travelling Exhibition, as well as featuring in The Loerie Awards 2007 Annual.

All winners will be announced at The Loerie Awards Festival Weekend in Margate in KwaZulu-Natal, 28 - 29 July.

Major sponsors of The Loerie Awards 2007 are SABC, Media24, The Zulu Kingdom and Vodacom. Other sponsors and partners are: Aon-Shield, Avis, 24.com, Brandhouse, Gallo Images, Gearhouse, Grid, Hetzner, Hibiscus Coast Municipality, Lightworks, Lithotech, Newsclip, Ogilvy Johannesburg, Orchestra Blue, Ornico Group, Paygate, Rocketseed, Six Million Dollar Media, Sonovision, The Design Indaba, Ugu District Municipality, Verdantpoint, Magna Carta, H-Factor, Leg Studios, Havaseat, LED Vision, JuJu.

The Loerie Awards is the only award endorsed by the Association for Communication and Advertising (ACA), the Creative Circle (CC), the South African Graphic Design Council (Think), the Commercial Producers Association (CPA), the Direct Marketing Association (DMA), the Communication & Advertising Forum for Empowerment (Café) and The Digital Forum.