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Online media rate card launched

Ratecard.co.za, billed as the first comprehensive online all-media rate card library, has launched this week with 2010 ad rates/budgets.
Online media rate card launched

The service is the result of two years of research and back-end development into the media industry's specific requirements, both in South Africa and abroad, it is a free service to all media agencies, advertising agencies as well as clients who place direct.

"It is perfectly positioned to utilise Internet technology and give the media industry a tool that allows users access to all-media rate cards quickly and easily," explains Shayne Dowling, MD of Ratecard Media.

Ratecard.co.za has been designed to be easy to navigate, and promises convenience and expediency. The back-end has been purposely designed to fit the very specific needs of this niche industry, translating into easy access for users to targeted media channels including print, radio, TV, digital, out of home, outdoor or online rates.

"For anyone in search of up-to-date rate cards, this is the ideal web-based tool as it has been designed for the benefit of the entire industry," added Dowling.

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