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Net#work BBDO wins BDFM account
In a three-way pitch with two other well-known agencies, Net#work BBDO has triumphed to win the BDFM account, comprising the titles Business Day, Financial Mail and The Weekender. Previously the account was split between two agencies.
According to BDFM GM for marketing Ndivhuheni Ramalibana, Net#work emerged as the right agency for BDFM as its pitch as well-researched and captivating: “I can honestly say the quality of their presentation was extremely high.”
No stranger to media accounts with SABC3, 5FM and Metro FM as long time clients, Net#work's MD Abdulla Miya said its pitch focused on demonstrating its strategic thinking and deep understanding of the category and its key drivers.
Previously, Ochre Media worked on Business Day and JWT on Financial Mail.
