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Cannes Direct and Media shortlists announced
The Cannes Lions Advertising Festival shortlists for the Direct and Media categories have been announced.
The leading agencies are: Ogilvy & Mather RS-TM (4), TBWA Hunt Lascaris (4), King James (3), Berry Bush BBDO (1), Saatchi & Saatchi (1), Sorcery (1) and The Jupiter Drawing Room (1).
Catch the winners and preview the ads on the Cannes Lions website Thursday morning - www.canneslions.com.
| Direct Marketing | ||
| OgilvyOne Worldwide | Audi Vehicles "Audi Lifestyle Loyalty Programme" | |
| OgilvyOne Worldwide | Volkswagen "Vw Bus Milestones" | |
| Berry Bush BBDO | Nederburg "Wine Auction & Designer Collections 2003" | |
| Media | ||
| Cinema | TBWA Hunt Lascaris | BMW Bixenon: Headlights "Bixenon" |
| Magazines | TBWA Hunt Lascaris | Standard Bank Achiever "Achiever" |
| Outdoor | TBWA Hunt Lascaris | Absolutely Fabulous Video Stores "Meat Cleaver" |
| Mixed Media | TBWA Hunt Lascaris | Nando's "The Craving Has Spoken" |
| TV | King James | NBL Cosmetics-Coty "Continuity" |
| Radio | King James | Cape Argus Classified "Call-Ins" |
| Radio | King James | News24 "Disruption" |
| Magazines | Ogilvy & Mather RS-TM | Audi Satellite Navigation "Thick Page" |
| Outdoor | Ogilvy & Mather RS-TM | Motorola C350 "Actual Size" |
| Outdoor | The Jupiter Drawing Room | DaimlerChrysler Smart Car "Break Glass" |
| Outdoor | Saatchi & Saatchi | Guinness Udv "Double Vision" |
| Internet/New Media | Sorcery | UUNET ISP "Live Streaming TV" |
