Cannes Lions 2019

#CannesLions2019: Design Lions winners!

The 66th annual Cannes Lions Festival of Creativity kicked off on 17 June with the 2019 Cannes Design Lions announced during the first Communication award track ceremony.
#CannesLions2019 Design Lions' Grand Prix winner: Creatability by Google Creative Lab New York.

Winners of the Cannes Lions' first Communication track were announced and the Cannes Lions’ opening award ceremony held at the Palais on Monday, 17 June from 7pm.

Celebrating visual craftsmanship - work in which a unique visual identity leads to consumer recognition or understanding, 1,469 entries from 65 countries were entered into the Design Lions, with 47 Lions awarded: 1 Grand Prix, 6 Gold, 16 Silver and 24 Bronze Lions.

Richard Ting, global chief experience officer and US chief creative officer at R/GA global is the 2019 Design Lions jury president.

Dazzling Design


This year, the Design Lions Grand Prix went to Google Creative Lab New York for 'Google Creatability: Experiments in AI + Accessibility'. It explores how creative tools – drawing, music, and more – can be made more accessible using web and AI technology.



No SA work was awarded. View the full table of winning work below:

2019 Cannes Design Lions winners


AwardEntrant / Idea CreationClientProductTitleCountry
Grand Prix GOOGLE CREATIVE LAB, New YorkGOOGLEEXPERIMENTS IN AI + ACCESSIBILITYCREATABILITYUSA
Gold LionDDB DÜSSELDORFSTABILO INTERNATIONAL GMBHSTABILO BOSS HIGHLIGHTER PENHIGHLIGHT THE REMARKABLEGERMANY
Gold LionFCB CHICAGOILLINOIS COUNCIL AGAINST HANDGUN VIOLENCEILLINOIS COUNCIL AGAINST HANDGUN VIOLENCETHE GUN VIOLENCE HISTORY BOOKUSA
Gold LionFCB CHICAGOILLINOIS COUNCIL AGAINST HANDGUN VIOLENCEILLINOIS COUNCIL AGAINST HANDGUN VIOLENCEMOST DANGEROUS STREETUSA
Gold LionTBWA\HAKUHODO INC., TokyoJAPAN PARA TABLE TENNIS ASSOCIATIONPARA PINGPONG TABLETHE MOST CHALLENGING PINGPONG TABLEJAPAN
Gold LionMOTHER NEW YORKTHE NEW YORK PUBLIC LIBRARYLITERATUREINSTA NOVELSUSA
Gold LionMcCANN NEW YORKMICROSOFTXBOXCHANGING THE GAMEUSA
Silver LionTBWA\HAKUHODO INC., Tokyo / DAIKI ANGEL HELP , TokyoTHE RESTAURANT OF MISTAKEN ORDERS GENERAL INCORPORATED ASSOCIATIONNURSING CARETHE RESTAURANT OF MISTAKEN ORDERSJAPAN
Silver LionDROGA5, LondonARGENTCOAL DROPS YARDCOAL DROPS YARDUNITED KINGDOM
Silver LionSUPERUNION, London / BBC CREATIVE, LondonBBCBBC TWOBBC TWO REBRANDUNITED KINGDOM
Silver LionTHE BRAND AGENCY, PerthFOODBANK WAHUNGRY PUFFSHUNGRY PUFFSAUSTRALIA
Silver LionwhiteGREY SYDNEYVOLVO CAR AUSTRALIAVOLVOLIVING SEAWALLAUSTRALIA
Silver LionHEIMAT, BerlinBLOOMY DAYSBLOOMY DAYSBLOOMY DAYS "FLOWERS TALKING"GERMANY
Silver LionHEIMAT, BerlinGERMAN FEDERAL ASSOCIATION OF FUNERAL DIRECTORSFUNERALS/COUNSELLING/COFFIN CONSULTATION AND SELECTIONGERMAN FEDERAL ASSOCIATION OF FUNERAL DIRECTORS "MY PERSONAL COFFIN"GERMANY
Silver LionFCB CHICAGOILLINOIS COUNCIL AGAINST HANDGUN VIOLENCEILLINOIS COUNCIL AGAINST HANDGUN VIOLENCETHE GUN VIOLENCE HISTORY BOOKUSA
Silver LionTBWA\CHIAT\DAY, New YorkADIDASADIDASBILLIE JEAN KING YOUR SHOESUSA
Silver LionPUBLICIS PIXELPARK, HamburgPUMA SEANNUAL REPORT9.58 SECONDS – THE WORLD'S FASTEST ANNUAL REPORTGERMANY
Silver LionINNOCEAN WORLDWIDE, SeoulHYUNDAI MOTOR GROUPHYUNDAI SONATA LF TAXI THE QUIET TAXISOUTH KOREA
Silver LionGOODBY SILVERSTEIN & PARTNERS, San FranciscoTHE DALÍ MUSEUMTHE DALÍ MUSEUMDALÍ LIVESUSA
Silver Lion180HEARTBEATS+JUNG V MATT , WarsawUNILEVER - BEN&JERRY'SCSR EVENTTHE UNBREAKABLE RAINBOWPOLAND
Silver LionSCHOLZ & FRIENDS, BerlinTHE FEMALE COMPANYTHE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATIONTHE TAMPON BOOK: A BOOK AGAINST TAX DISCRIMINATIONGERMANY
Silver LionWUNDERMAN THOMPSON, New York / POSSIBLE NEW YORK / WUNDERMAN, New YorkTOMMY HILFIGER TOMMY HILFIGER ADAPTIVE: ADAPTIVE CLOTHING FOR PEOPLE WITH DISABILITIESTOMMY HILFIGER ADAPTIVEUSA
Silver LionLG2, MontréalENFANTS TRANSGENRES CANADAPROJET AU CŒUR DE TOI – EDUCATIONAL DOLLPROJET AU COEUR DE TOICANADA
Bronze LionMUTABOR, HamburgPAL - U-WERK KAROLINEPALPAL - PHASE ALTERNATING LINEGERMANY
Bronze LionJONES KNOWLES RITCHIE, New YorkDUNKIN’ BRANDSDUNKIN'DUNKIN'USA
Bronze LionDENTSU INC., TokyoEAST JAPAN RAILWAY COMPANYTOHOKU SHINKANSENGET BACK, TOHOKU.JAPAN
Bronze LionLEO BURNETT, TorontoTDTD POSTER BANKTD POSTER BANKCANADA
Bronze LionDENTSU INC., TokyoDENTSU ADVERTISING AWARDS SELECTION COUNCILDENTSU ADVERTISING AWARDS 2018ASPIRATION & PERSPIRATIONJAPAN
Bronze LionBBDO PAKISTAN, LahoreBERGER PAINTSBERGER PAINTSTRUCK ART CHILDFINDERPAKISTAN
Bronze LionGREY NEW YORKPREVENTION COUNCIL OF ROANOKE COUNTY / URGENT LOVE INITIATIVEOPI’SADDICTED ON ARRIVALUSA
Bronze LionSCHOLZ & FRIENDS, BerlinDER TAGESSPIEGELDER TAGESSPIEGEL NEWSPAPERDER TAGESSPIEGEL - #QUEERFORMATGERMANY
Bronze LionJOHANNES LEONARDO, New York / ADIDAS, HerzogenaurachADIDASTHE STAN SMITH SHOESTAN SMITH: "SOME PEOPLE THINK I'M A SHOE!"USA
Bronze LionHAPPINESS BRUSSELS, BrusselsOVK / PEVR (PARENTS OF ROAD VICTIMS)ROAD SAFETY AWARENESS MESSAGEBLINDMETERSBELGIUM
Bronze LionWUNDERMAN THOMPSON, Sao Paulo / GTB BRASIL, São PauloFORD MOTOR COMPANYFORD MOTOR COMPANYACCESSIBILITY MATBRAZIL
Bronze LionTBWA\PARIS / DAN PARISMCDONALD'S FRANCEEGG MCMUFFIN THE SMOOTHEST BURGERFRANCE
Bronze LionMcCANN LONDONMICROSOFTXBOX / FIFA 18FOOTBALL DECODEDUNITED KINGDOM
Bronze LionOGILVY, New YorkSAMSUNG ELECTRONICSGALAXY FOLD / MOBILE DEVICESMADE IN KOREAUSA
Bronze LionBBDO PAKISTAN, LahoreUN WOMENANTI-CHILD MARRIAGESTHE BRIDAL UNIFORMPAKISTAN
Bronze LionSID LEE, Montréal / CITY OF MONTREALVISION ZERO PROJECT (CITY OF MONTREAL)THE IMPACTFUL REMINDER STREET EXHIBITTHE IMPACTFUL REMINDERCANADA
Bronze LionFAMOUSGREY BRUSSELSMINISTERIO DE TRANSPORTE Y OBRAS PUBLICASROAD SAFETYFOCUS LINESBELGIUM
Bronze LionRETHINK, TorontoLEAF FORWARDLEAF FORWARDPASS THE BILLCANADA
Bronze LionLEO BURNETT MÉXICO, Mexico CityCORONACORONA EXTRAFIT PACKMEXICO
Bronze LionBBDO BANGKOKHOMEPROHOMEPRO7:1 FURNITURE COLLECTIONTHAILAND
Bronze LionSERVICEPLAN GERMANY, Munich / SERVICEPLAN KOREA, Seoul / DOT INCORPORATION, SeoulDOTDOTDOT MINI. THE FIRST SMART MEDIA DEVICE FOR THE VISUALLY IMPAIRED.GERMANY
Bronze LionNAKED COMMUNICATIONS, SydneyRMIT UNIVERSITYRMIT UNIVERSITY EDUCATIONSANS FORGETICAAUSTRALIA
Bronze LionFCB INFERNO, LondonHUAWEIHUAWEI BRANDSTORYSIGNUNITED KINGDOM
Bronze LionAFRICA, São PauloUNESCOINSTITUTIONALHISTORY BLOCKSBRAZIL


Here’s a reminder of the #CannesLions2019 Design Lions shortlist in full:

#CannesLions2019: Design Lions shortlist

The Cannes Lions Design Lions shortlist has been released, with SA seeing an entry make it to the final round at Cannes Lions 2019...

16 Jun 2019


The Cannes Lions Festival of Creativity runs from 17 to 21 June 2019, with Cinemark – now known as Ster-Kinekor Sales – the local representatives of Cannes Lions for SA. Visit our Cannes Lions special section for the latest updates!
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