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#CannesLions2018: Design Lions winners!

The 65th annual Cannes Lions Festival of Creativity continued on 19 June with the 2018 Cannes Design Lions announced during the Communication award ceremony, with SA bringing home a Bronze Lion!
Cannes Lions 2018 Design Lions Grand Prix winner: 'Trash Isles' by AMVBBDO, Plastic Oceans and LadBible for 'Trash Isles'.

Winners of the Cannes Lions Communication track were announced and the Cannes Lions’ opening award ceremony held at the Palais on Tuesday, 19 June from 7pm.

The Design Lions celebrate visual craftsmanship - work in which a unique visual identity leads to consumer recognition or understanding.

Johnny Tan, ECD at 72andSunny is the 2018 Design Lions jury president.

Ogilvy Johannesburg did the nation proud, bringing home a Bronze Lion in the 'social engagement' category for Viacom MTV's #FCKHIV.



Dazzling Design


This year, the Design Lions Grand Prix went to AMVBBDO for 'Trash Isles' by Plastic Oceans/LadBible.



View the full table of winning work below:

2018 Cannes Design Lions winners


EntrantCountryClientProductTitleAward
AMVBBDO, LondonUNITED KINGDOMPLASTIC OCEANS/LADBIBLEPLASTIC OCEANS/LADBIBLETRASH ISLESGrand Prix
BETC, ParisFRANCELACOSTELACOSTESAVE OUR SPECIESGold Lion
FCB/SIX, TorontoCANADAPFLAG CANADAPFLAG CANADADESTINATION PRIDEGold Lion
SIX INC., Tokyo / SPA-HAKUHODO CO. LTD., BangkokJAPANDOUBLE ADOUBLE AOBSESSION FOR SMOOTHNESSGold Lion
INTEL CORPORATION, Santa ClaraUSAINTELINTEL DRONE LIGHT SHOWINTEL DRONE LIGHT SHOW AT THE OLYMPICSGold Lion
TBWA\PARISFRANCEAIDESNGO#SHARETHELOVEGold Lion
INTEL CORPORATION, Santa ClaraUSAINTELINTEL DRONE LIGHT SHOWINTEL DRONE LIGHT SHOW AT THE OLYMPICSGold Lion
SERVICEPLAN GERMANY, Munich / STUDIO OEDING, HamburgGERMANYEHINGER KRAFTRADTHE ARCHAEOLOGIST DRY GINTHE ARCHAEOLOGISTGold Lion
WOLFF OLINS, LondonUNITED KINGDOMGALERIES LAFAYETTELAFAYETTE ANTICIPATIONSLAFAYETTE ANTICIPATIONSSilver Lion
WIEDEN+KENNEDY AMSTERDAM / NIKE, HilversumTHE NETHERLANDSNIKENIKE WOMENSTHE LIONESS CRESTSilver Lion
SUPERUNION, LondonUNITED KINGDOMSHAKESPEARE'S GLOBETHEATRETHE OLD AND NEW COLLIDE - REINVENTING SHAKESPEARE'S GLOBESilver Lion
AFRICA, São PauloBRAZILESPNWINSTITUTIONALINEQUALITY BALLSSilver Lion
DENTSU INC., TokyoJAPANMINISTRY OF FOREIGN AFFAIRS OF JAPANSDGS JAPANONE PLUS ONE.Silver Lion
DENTSU INC., TokyoJAPANSHOCHIKU CO. LTDKABUKI: ART & ARTIFACTS EXHIBITION IN KYOTOEATING KABUKI WITH YOUR FINGERS.Silver Lion
OGILVY, ChicagoUSATHE CHICAGO SUN-TIMESNEWSPAPER 31BULLETSSilver Lion
OGILVY, ChicagoUSALYRIC OPERA OF CHICAGOLYRIC OPERALYRIC OPERASilver Lion
SUPERUNION, LondonUNITED KINGDOMSHAKESPEARE'S GLOBETHEATRETHE OLD AND NEW COLLIDE - REINVENTING SHAKESPEARE'S GLOBESilver Lion
JUNG VON MATT/LIMMAT, ZürichSWITZERLANDSAMSUNGSAMSUNG GALAXY S8 | S8+THE NEWSPAPER DESIGN EDITIONSilver Lion
PROJEKTTRIANGLE DESIGN STUDIO, StuttgartGERMANYASB HESSEN SERVICE GMBH - NIEDERLASSUNG RHEINGAU-TAUNUS-WIESBADENOFFICINA HUMANA CONSULTING COMPANYOFFICINA HUMANA - THE OFFICE AS A LIVING SPACE FOR INNER POTENTIALSilver Lion
adam&eveDDB, LondonUNITED KINGDOMCALMCALMPROJECT 84Silver Lion
AFRICA, São PauloBRAZILAB INBEVINSTITUTIONALHERMETO - MADE OF MUSICSilver Lion
WIEDEN+KENNEDY, PortlandUSANIKENIKENIKE AUSTRALIAN MARRIAGE EQUALITY SWOOSH VOTESilver Lion
DDB PARISFRANCEHASBROPLAY-DOHTHE GALLERY OF EMERGING SPECIESSilver Lion
R/GA SÃO PAULO BRAZILBRADESCO BANCONEXT APPNEXTSilver Lion
AUSTRALIAN SECRET INTELLIGENCE SERVICE, Canberra / CUMMINS & PARTNERS, MelbourneAUSTRALIATHE AUSTRALIAN SECRET INTELLIGENCE SERVICERECRUITMENTTHE MOST INTERESTING JOB INTERVIEWSilver Lion
DDB PARISFRANCEHASBROPLAY-DOHTHE GALLERY OF EMERGING SPECIESSilver Lion
AMVBBDO, LondonUNITED KINGDOMPLASTIC OCEANS/LADBIBLEPLASTIC OCEANS/LADBIBLETRASH ISLESSilver Lion
SIX INC., Tokyo / SPA-HAKUHODO CO. LTD., BangkokJAPANDOUBLE ADOUBLE AOBSESSION FOR SMOOTHNESSSilver Lion
HEIMAT, BerlinGERMANYFREE DEMOCRATIC PARTYFREE DEMOCRAT PARTYFREE DEMOCRATIC PARTY "DARK DIARIES"Silver Lion
ANTONI, BerlinGERMANYDAIMLER AG MERCEDES-BENZMERCEDES-BENZ G-CLASSTHE AMBER CUBESilver Lion
DENTSU JAYME SYFU, Makati CityTHE PHILIPPINESGREENPEACE PHILIPPINESGREENPEACEDEAD WHALESilver Lion
SERVICEPLAN GERMANY, MunichGERMANYBECK'SBECK'S PILSLE BECK'S: THE LEGENDARY BEER CANSilver Lion
AUGE DESIGN, FirenzeITALYMUTTI SPAMUTTI SPECIAL EDITION FOR FICO EATALY WORLDMUTTI SPECIAL EDITION FOR FICO EATALY WORLDSilver Lion
R/GA SÃO PAULO BRAZILBRADESCO BANCONEXT APPNEXTBronze Lion
COSSETTE, MontréalCANADAHUMANITY & INCLUSIONNON-PROFITHUMANITY & INCLUSION Bronze Lion
GREY, LondonUNITED KINGDOMBRAUNHOME APPLIANCES AND ELECTRONICSDESIGN LANGUAGEBronze Lion
BANDA AGENCY, Kiev / REPUBLIQUE, KievUKRAINEEUROVISION SONG CONTESTEUROVISION SONG CONTEST"CELEBRATE DIVERSITY" EUROVISION SONG CONTEST 2017Bronze Lion
CHOBANI, New YorkUSACHOBANICHOBANICHOBANI REBRANDBronze Lion
DENTSU INC., TokyoJAPANOLFA CORPORATIONCUTTERTHE ART OF CUTOUTSBronze Lion
GREY, LondonUNITED KINGDOMBRAUNHOME APPLIANCES AND ELECTRONICSDESIGN LANGUAGEBronze Lion
LOLA MULLENLOWE, MadridSPAINUNILEVERMAGNUMPLEASURE ICONBronze Lion
DENTSU INC., TokyoJAPANGOOD MORNINGS CO., LTD3RD_PAGEONLY FOR AESTHETIC EYESBronze Lion
PHILIPP UND KEUNTJE, HamburgGERMANYGOLDEIMERSHITTY PAPER – MADE FROM HATESHITTY PAPER – MADE FROM HATEBronze Lion
AMVBBDO, LondonUNITED KINGDOMPLASTIC OCEANS/LADBIBLEPLASTIC OCEANS/LADBIBLETRASH ISLESBronze Lion
DIESEL, Breganze / PUBLICIS ITALY, Milan / PUBLICIS, New YorkITALYDIESELDIESELDEISEL - GO WITH THE FAKEBronze Lion
AFRICA, São PauloBRAZILESPNWINSTITUTIONALINEQUALITY BALLSBronze Lion
FCB BRASIL, São PauloBRAZILESTADÃO NEWSPAPERINSTITUCIONAL100 THINGS TO DO IN BRAZIL BEFORE YOU DIEBronze Lion
SUPERUNION, LondonUNITED KINGDOMLONDON SYMPHONY ORCHESTRALONDON SYMPHONY ORCHESTRALONDON SYMPHONY ORCHESTRA 2018/19: NEW LANDSCAPES CONDUCTED BY SIR SIMON RATTLEBronze Lion
KINO ISTANBUL / TBWA\ISTANBULTURKEYFEAR AND FANTASY ISTANBULFESTIVALFEAR AND FANTASY FESTIVALBronze Lion
GOOGLE BRAND STUDIO, San Francisco / EQUAL JUSTICE INITIATIVE, MontgomeryUSAEQUAL JUSTICE INITIATIVE, WITH SUPPORT FROM GOOGLEN/ALYNCHING IN AMERICA: CONFRONTING THE LEGACY OF RACIAL TERRORBronze Lion
TBWA\PARISFRANCEAIDESNGO#SHARETHELOVEBronze Lion
HEIMAT, BerlinGERMANYFREE DEMOCRATIC PARTYFREE DEMOCRAT PARTYFREE DEMOCRATIC PARTY "DARK DIARIES"Bronze Lion
FCB/SIX, TorontoCANADAPFLAG CANADAPFLAG CANADADESTINATION PRIDEBronze Lion
DDB & TRIBAL AMSTERDAMTHE NETHERLANDSKLM ROYAL DUTCH AIRLINESAIRPLANECONNECTING SEATSBronze Lion
MEDIAMONKS, Amsterdam / WIEDEN+KENNEDY, PortlandTHE NETHERLANDSNIKENIKE REACT GAME OF GONIKE REACT GAME OF GOBronze Lion
OGILVY AUSTRALIA, SydneyAUSTRALIAMUSEUM OF CONTEMPORARY ART AUSTRALIACONTEMPORARY ART GALLERYTHE MUSEUM THAT MADE A NAME FOR ITSELF BY CHANGING ITS NAME.Bronze Lion
N=5, AmsterdamTHE NETHERLANDSKPNTELECOMEVERT_45Bronze Lion
ALMAPBBDO, São PauloBRAZILGETTY IMAGESGETTY IMAGESENDLESS STORIESBronze Lion
COLENSO BBDO, AucklandNEW ZEALANDMARSPEDIGREESELFIESTIXBronze Lion
TBWA\HAKUHODO, TokyoJAPANNHKAPP/ NHK NEWS SAFETY HACKSBronze Lion
OGILVY JOHANNESBURGSOUTH AFRICAVIACOM / MTVMTVMTV #FCKHIVBronze Lion
BUZZMAN, ParisFRANCEHUAWEIHUAWEISHOT REVERSE SHOTBronze Lion
TBWA\SHANGHAICHINAADIDASADIDAS TERREX LINETERREX - MADE FOR ANY TERRAINBronze Lion
ASIF KHAN, LondonUNITED KINGDOMHYUNDAI MOTORS COMPANYHYUNDAI PAVILION2018 PYEONG CHANG OLYMPICS HYUNDAI PAVILIONBronze Lion
DENTSU INC., TokyoJAPANNTT DOCOMO, INC.NTT DOCOMO 5G Mobile Network TechnologyREDEFINING DISTANCEBronze Lion
MEDIAMONKS, Amsterdam / WIEDEN+KENNEDY, PortlandTHE NETHERLANDSNIKENIKE REACT GAME OF GONIKE REACT GAME OF GOBronze Lion
AUGE DESIGN, FirenzeITALYMUTTI SPAMUTTI SPECIAL EDITION FOR FICO EATALY WORLDMUTTI SPECIAL EDITION FOR FICO EATALY WORLDBronze Lion
BETC, ParisFRANCELACOSTELACOSTESAVE OUR SPECIESBronze Lion
WE ARE UNLIMITED, ChicagoUSAMCDONALD'SMCDONALD'STHE FLIPBronze Lion
DAVID THE AGENCY, São PauloBRAZILCOCA-COLACOCA-COLATHIS COKE IS A FANTABronze Lion


Here’s a reminder of the 2018 Design Lions shortlists in full.

#CannesLions2018: Design Lions shortlist

The Cannes Lions Design Lions shortlist has been released, with SA seeing a single entry make it to the final round at Cannes Lions 2018...

18 Jun 2018


The Festival of Creativity runs from 18 to 22 June 2018, with Cinemark the local representatives of Cannes Lions for SA. Visit www.canneslions.com/ and our Cannes Lions special section for more information.
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