All Best of Discipline winners were revealed today, with all One Show 2021 Pencil and Merit winners to be announced on 10 June 2021. On that day, creative teams responsible for Best of Discipline winners will discuss their work with jury members at live streaming panel sessions at Creative Week.
All of AMV BBDO’s Best of Discipline wins were on behalf of Essity Bodyform/Libresse.
The agency won three for “#wombstories” in Branded Entertainment, Moving Image Craft and Music & Sound Craft, two for “#painstories” in Creative Use of Data and Digital Craft, and one in Integrated for “#wombpainstories”.
FCB New York picked up three Best of Disciplines for “Michelob Ultra Courtside” on behalf of Michelob ULTRA, Microsoft and the NBA in Experiential & Immersive, Interactive & Online and Out of Home.
A pair of One Show 2021 Best of Discipline wins went to McCann New York in IP & Products and Public Relations, both for Mastercard “True Name”.
Other prestigious Best of Discipline winners in The One Show 2021 are:
Creative teams from all agencies responsible for The One Show 2021 Best of Discipline winners have been confirmed to speak about their work on 10 June 2021 at Creative Week. The sessions will provide a rare opportunity for creatives around the world to get an inside look at what went into the work and why judges selected the entries for this high honor.
Under the banner 'Connect. Provoke. Inspire.', Creative Week 2021 will include The One Show 2021, ADC 100th Annual Awards, Young Ones Student Awards and Type Directors Club special awards ceremonies, dozens of general programming panels and workshops across Awards, Agency, Main and Education Stages, and premium events on the VIP Stage including the Executive Creative Summit for agency principals and a day-long Creative unConference.
In addition to the awards and VIP events, other general session highlights of Creative Week 2021 are:
Registration and ticketing for Creative Week 2021 is now open, with three tiers of pricing by region to make the festival more affordable in markets around the world. Content on the Awards Stage, including all One Show, ADC, Young Ones and TDC special awards ceremonies, is free.