Marketing & Media Multimedia Global

  • Download BizTakeouts Mobi App
  • Visit BizTakeouts

Tops at Spar’s new ‘Aftertaste’ campaign addresses the effects of drinking and driving
Tops at Spar recently launched a new campaign aimed at highlighting the life-changing consequences of drinking and driving. The ‘Aftertaste’ campaign – which will run during December – asks consumers to make responsible choices, be aware of their alcohol consumption and to use alternative modes of transport if necessary. The ‘after-effects’ of drinking and driving, or ‘aftertaste’, including grief, remorse and eternal mourning were ‘bottled’. Through graphic imagery, three thought-provoking television adverts supported by social media, and in-store assets, the campaign shows creatively labelled bottles filled with vile-tasting alcohol in three varieties....
Video
11 Dec 2019 07:29
Accelerate releases 2nd short film from its 2019 filmmaker project
Accelerate TV has released the second film from its 2019 filmmaker project. The project – titled Black Monday – was written and directed by Adetola Films. The film focuses on the effects of stigmatisation in the society as it tells a story of a young man, Abiodun, who returns from prison to face stigmatisation from the members of his community.
Video
10 Dec 2019 11:20
McKevin Ayaba: CEO & Founder, Southern Africa Startup Awards
In conversation with Rutendo Nyamuda on how corporates and government need to collaborate with startups if they want to progress and remain competitive in the future.
Audio
10 Dec 2019 11:09
Ellen Fischat: Story Room, Founder
Ellen Fischat, the founder of Story Room, chats with Rutendo Nyamuda.
Audio
2 Dec 2019 12:08
#IABInsightSeries: Digital Influencer Marketing
The latest instalment of the IAB Insight Series - centred on digital influencer marketing - was held at the Kantar offices in Cape Town.

The event included a presentation by Puma Group's Hayden Manuel, who looked at the essence of influence; a talk by R Squared founder and CEO Stephane Rogovsky who touched on the demystifying of influencer marketing; and a panel discussion - which had insights from Manuel, Rogovsky, Publicis Machine's Amanda Sevasti Alves, fashion blogger Aqeelah Harron-Ally, SikouronLife's Siya Metane and Mango-OMC's Nicole Kapper - on the subject itself....

Gallery
28 Nov 2019 14:27
Ryobi documents Kirsten Landman's Road to Dakar
Hardware manufacturing company Ryobi has enlisted the help of South Africa's top female enduro racer Kirsten Landman for its new ad campaign. Landman is the first African female to qualify for The Dakar Rally's motorbike classification. She survived a life-threatening injury a few years ago where she was catapulted off her bike, ruptured her spleen and eventually had to learn how to walk again. Ryobi has been documenting Landman's Road to Dakar – which is hosted in Saudi Arabia from 5 to 17 January 2020 – via a monthly Facebook documentary series. Check out her story in 60 seconds, shot on location where she trains in KwaZulu-Natal....
Video
26 Nov 2019 10:34
Nando’s shows off new SA board game
Nando’s has just released a new food-for-thought advert. The new ad centres around a family playing a new South African-themed, Monopoly-style board game, Mzansipoli. Mzansipoli has South African specifics: e-tolls, repossessed land, Eskom, a racecard and white privilege.
Video
26 Nov 2019 09:16
2019 Joburg Film Festival Awards Gala
The 2019 Joburg Film Festival Awards Gala took place at the The Inanda Club on the 23 November 2019.
Gallery
25 Nov 2019 11:18
Barbie releases new music video
According to Barbie's official YouTube channel, the newly-released video is about believing in yourself and the power to become anything you want to be.
Video
25 Nov 2019 10:27
See first female narrated Jameson ad
Jameson opted to stray away from its usual direction with its new advertisement. It is the first Jameson ad to feature a female narrator, the ad breaks new ground in the genre and is a far cry from what you'd typically see in a whiskey spot.
Video
22 Nov 2019 15:18
Richard Monday: Opera Software, Vice President Africa [Live from #AfricaCom2019]
Richard Monday, Opera Software, Vice President Africa, chats with Rutendo Nyamuda at the 2019 AfricaCom conference & trade expo in Cape Town.
Audio
22 Nov 2019 10:32
Lebogang Mokgabudi: African Women in FinTech & Payments, Board Member [Live from #AfricaCom2019]
Lebogang Mokgabudi chats with Rutendo Nyamuda at the 2019 AfricaCom conference & trade expo in Cape Town.
Audio
21 Nov 2019 15:32
Next >