Marketing & Media News

Warc's Marketer's Toolkit 2027 gives five trends set to reshape global marketing in the year ahead (Image supplied)

5 big shifts flagged as marketers face a tougher 2027

For this year’s festive ad John Lewis has put an upmarket spin on the Christmas countdown (Image: John Lewis/Press Association)

Mixed reviews for 2026 John Lewis Christmas advert

5 Nov 2026

Cautious optimism is returning to agency-side strategy as practitioners deliver bigger outcomes for CMOs, says Warc’s The Future of Strategy 2026 (image supplied)

Cautious optimism returns as agency-side strategy delivers bigger outcomes for CMOs

2 Nov 2026

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“Our third quarter results show further sequential improvement in LFL growth, in line with our expectations," says Cindy Rose, CEO WPP (Image source@ WPP

WPP's Q3 results: Disciplined execution to return to growth in 2027

29 Oct 2026

McDonald’s exits Fifa World Cup

McDonald’s exits Fifa World Cup

27 Oct 2026

CANAL+ group revenue is up 37.5%, reflecting increased scale following its acquisition of MultiChoice (Image source: @TV with Thinus

MultiChoice deal lifts Canal+ revenue 37.5% in Q3

23 Oct 2026

Omnicom’s results for the quarter ended September 20206, posted yesterday, 22 October, show revenue of $6.4bn, a 7.2% organic growth. Pictured: John Wren, chairman and chief executive officer of Omnicom. (Image source: @ PR Week UK

Omnicom Q3 2026 results reflect benefits of IPG acquisition

23 Oct 2026

Publicis’ third-quarter organic growth has topped market expectations, driven by client demand for AI-powered marketing. Pictures Publicis in Paris (Image source: © HDA )

Publicis reaffirms outlook with 25th quarter of outperformance

14 Oct 2026

Warc’s The Future of Strategy 2026, shows a cautious optimism returns to agency-side strategy as influence with clients grows (Image supplied)

AI adoption moves strategy into the spotlight for human insight

6 Oct 2026

Brands can now search, hire, and manage Snapchat creators on Collabstr, with over 25% of its one million plus creators ready to work (Image source: © 123rf )

Platform gives brands direct route to Gen Z and millennials

5 Oct 2026

Converse ads likened to KKK pulled after social media backlash

22 Sep 2026

Warc has released the 5th edition of Warc Rankings analysis linking creativity and effectiveness in The health of creativity 2026 (Image supplied)

Why award-winning creative ideas double campaign impact

18 Sep 2026

Uncanny Alley: A New Day, a collaboration between Cape Town immersive studio Virtual Worlds Company and Los Angeles company Ferryman Collective, is one of just three nominees in the Outstanding Emerging Media Program category at the Primetime Emmys (Image supplied)

SA VR production one of three nominations at Primetime Emmys

28 Aug 2026

Fanta creates new horror universe for Halloween campaign

Fanta creates new horror universe for Halloween campaign

28 Aug 2026

Stella Artois and Netflix have announced an integrated global partnership built around the highly anticipated second season of The Gentlemen (Image supplied)

The Gentlemen’s Serve: First brand partnership between Netflix and AB InBev

27 Aug 2026

There has been a call for greater regulation and enforcement of TikTok following two incidents of the so-called “wrong-way” driving trend (Image source: © 123rf )

“Wrong-way” driving trend deaths see calls for greater regulation of TikTok

25 Aug 2026

Social media companies are increasingly coming under fire for violations of children's privacy (Image source: © 123rf )

Social media companies increasingly under fire for violations of children's privacy

24 Aug 2026

Barbie brings Whitney Houston’s iconic ‘80s style to life

Barbie brings Whitney Houston’s iconic ‘80s style to life

11 Aug 2026

Temu helps Madagascar vanilla brand expand into 14 European markets

7 Aug 2026

(Image source: @ PR Week UK

WPP results beat analyst forecasts, sees shares jump up

6 Aug 2026

Roblox game format for branded live tournaments launches

Roblox game format for branded live tournaments launches

3 Aug 2026

Omnicom’s revenue in the second quarter of 2026 increased $2.5bn to $6.6bn as compared to the second quarter of 2025. Pictured: Annalect, part of the Omnicom Media Group, is a prominent player in the media and analytics sector located in Bengaluru, India (Image source @ Annalect

Omnicom Q2 results: Built for an era where speed, integration, and scale matter most

30 Jul 2026

Only one in four chief marketers report being highly advanced, adaptable and agile in embracing emerging martech solutions and innovations (Image source: © 123rf )

CMOs struggle with fragmented “Frankenstack” environments and integration challenges

22 Jul 2026

Reebok SA's Return to Sport captures The Sharks in renewed deal

Reebok SA's Return to Sport captures The Sharks in renewed deal

21 Jul 2026

Ntswembu, Namanje celebrates Banyana Banyana’s journey ahead of Wafcon 2026

Ntswembu, Namanje celebrates Banyana Banyana’s journey ahead of Wafcon 2026

20 Jul 2026

Non-official Fifa brands score with reverse ambush marketing

Non-official Fifa brands score with reverse ambush marketing

Terry Levin 20 Jul 2026

The WPP staff cuts are part of CEO Cindy Rose's Elevate28 strategy

WPP £500m savings drive sees hundreds of employees let go

15 Jul 2026

The report coincides with World PR Day. Source: Muck Rack.

#WPRD2026 | Muck Rack finds journalists are harder to reach despite AI advances

Karabo Ledwaba 14 Jul 2026

Powerade partners with Bafana Bafana captain for limited Fifa World Cup edition

Powerade partners with Bafana Bafana captain for limited Fifa World Cup edition

9 Jul 2026

Limited edition Oreo and BTS 'purple' cookies land in SA

Limited edition Oreo and BTS 'purple' cookies land in SA

8 Jul 2026

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