ComutaNet, the leading commuter advertising organisation, has added another taxi advertising media innovation to its already substantial range of options. Phezulu Taxis attract additional consumer attention as the vehicle profile differs from the norm and the elevated roof panels offer additional space for branding and communication.
Phezulu’s infinite creative opportunities convinced Raid to be the first advertiser to use this ComutaNet development. Raid is using Phezulu taxis to enhance a broad product campaign across several ComutaNet media options focused on commuters. Says Brian Lindquist, ComutaNet’s Sales & Marketing Director: "Our Phezulu taxis present a highly visible mobile billboard for creative communications and we’re going all out to encourage some extraordinary executions."
