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Episode 116: The future of Public Relations with Kevin Welman, MD of FleishmanHillard.

Date: 12 Dec 2014
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Episode 115: Greenpop Zambia Festival of Action

Date: 27 Nov 2014
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Episode 114: Green PR and employee training strategies

Date: 20 Nov 2014
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Why marketing to consumers, not the masses, is the key to brand success in Africa - Nielsen
Why marketing to consumers, not the masses, is the key to brand success in Africa

Consumers in sub-Saharan Africa say that advertising, promotion and corporate social responsibility activities have significant influence over their purchase decisions, according to new data released by Nielsen...

Issued by Nielsen 4 Dec 2014 12:07

[Biz Takeouts Lineup] 115: Secure online festive season shopping with PayGate
[Biz Takeouts Lineup] 115: Secure online festive season shopping with PayGate

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 4 December 2014, from 9-10am, as show host Warren Harding chats to Brendon Williamson from PayGate...

3 Dec 2014 12:49

[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action
[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 27 November 2014, from 9-10am, as show host Warren Harding chats to Misha Teasdale, Lauren O'Donnell and Dillon Jearey...

26 Nov 2014 12:36

[Biz Takeouts Lineup] 112: Will Green, Mammoth BI and the Work Your Wealth event
[Biz Takeouts Lineup] 112: Will Green, Mammoth BI and the Work Your Wealth event

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 6 November 2014, from 9-10am, as show host Warren Harding chats to Will Green, Jason Haddock, Colin Browne and Desre Burski...

5 Nov 2014 11:19

[Biz Takeouts Podcast] 111: Stretch Experiential Marketing with Mike Silver
[Biz Takeouts Podcast] 111: Stretch Experiential Marketing with Mike Silver

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding spoke to Mike Silver from Stretch Experiential...

31 Oct 2014 14:13

VavavavoOomph! - Oomph! Africa
VavavavoOomph!

Brand activation and OOH media expert Oomph! Africa cracked a record quarter-of-a-million attendance at Sanlam's Roadshow...

By Susan Mottram, Issued by Oomph! Africa 30 Oct 2014 10:46

[Biz Takeouts Lineup] 111: Stretch Experiential Marketing with Mike Silver
[Biz Takeouts Lineup] 111: Stretch Experiential Marketing with Mike Silver

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 30 October 2014, from 9-10am, as show host Warren Harding chats to Mike Silver from Stretch Experiential...

29 Oct 2014 09:17

Winner of APO invite to AfricaCom 2014 revealed
Winner of APO invite to AfricaCom 2014 revealed

The African Press Organisation (APO) has announced that science journalist Aimable Twahirwa (@atwahirwa) from Rwanda has won the APO invitation to participate in the AfricaCom 2014.

24 Oct 2014 07:01

Last opportunity to win an invitation to AfricaCom 2014
Last opportunity to win an invitation to AfricaCom 2014

One African journalist can stand the chance to win an invitation to attend the 17th AfricaCom 2014 telecoms event, taking place from 11-13 November 2014...

17 Oct 2014 08:21

I LAaik it local
I LAaik it local

Pizza Hut will follow a fast paced growth and penetration strategy in South Africa and on the continent. This was according to GM of Pizza Hut Africa, Randall Blackford at the brand relaunch in South Africa this week...

By Danette Breitenbach 18 Sep 2014 14:50

Joseph Neusu
Emotional branding - The love affair between consumers and brands

I recently carried out a survey of newspaper advertisements, and I was shocked to learn that the majority are solely based on unsentimental logic and product specifications...

By Joseph Neusu 29 Aug 2014 14:45

It's all in the logo
It's all in the logo

A logo is simply well thought out art to be acknowledged by all who view it. The first impression the majority of consumers experience with a brand is through the logo. Hence it becomes your trademark...

By Jay Clark 18 Jul 2014 14:00

Chemory Gunko
Six things your website should do for you

If there's one thing that B2B marketing has taught me, it's that your marketing collateral is actually one of your most important business tools...

By Chemory Gunko 16 Jul 2014 12:21

[Cannes Lions 2014] SA takes three Promo & Activation Lions
[Cannes Lions 2014] SA takes three Promo & Activation Lions

The winners of the Promo & Activation, Direct, PR and Creative Effectiveness Lions were announced yesterday, 16 June 2014. South Africa had a total of three awards winners in the Promo & Activation category. (video)

17 Jun 2014 10:31

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