Marketing Manager

Do you thrive in a fast-paced retail environment? Are you passionate about building brands, driving foot traffic, creating memorable campaigns, and building strong relationships with tenants and stakeholders?

We’re looking for Marketing Manager to join our team and take the lead on all aspects of marketing at a leading shopping centre in Cape Town.

Key Responsibilities

Strategic marketing and planning

• Develop, implement and manage the annual marketing strategy
• Drive innovation, value, and alignment with commercial objectives
• Manage and optimise the marketing budget and spend

 Tenant engagement

• Lead tenant communication and monthly merchant meetings
• Coordinate focus groups and category-specific meetings
• Drive retail participation and buy-in for campaigns

 Advertising and promotions

• Brief and manage creative agencies
• Oversee campaigns, events, promotions, and media schedules
• Monitor and approve creative output and advertising assets

 Event and campaign execution

• Conceptualise and deliver high-impact events and activations
• Manage timelines, budgets, suppliers, and retailer involvement

Public relations and media

• Draft and distribute press releases
• Manage media relations and publicity tracking
• Act as the centre’s spokesperson when needed

Reporting and research

• Submit monthly marketing reports and insights
• Monitor centre performance metrics (foot count, spend, engagement)
• Conduct competitor analysis and shopper feedback surveys

Digital marketing and social media

• Oversee website content and monthly updates
• Ensure daily social media content is engaging, relevant, and retail-focused

 Key performance indicators

• Effective execution of marketing strategies & events
• Budget control and reporting accuracy
• Growth in foot traffic, spend per head, and centre visibility
• Stakeholder satisfaction (tenants, owners, consumers)
• Innovation in digital and shopper engagement

Requirements

• Minimum 3–5 years of retail or property marketing experience
• Tertiary qualification in marketing, communications or similar
• Strong project management, communication and leadership skills
• Excellent understanding of digital and traditional media
• Able to work flexible hours when events require

Skills required:

• Strategic marketing and campaign planning
• Budget management and reporting
• Retail tenant engagement
• Event and promotion coordination
• Digital marketing and social media
• Strong communication and leadership
• Media and PR relations
• Market research and competitor analysis

What we offer

• Dynamic and collaborative work environment
• Leadership opportunity with national exposure
• Career growth and upskilling support
• Be part of a team that values creativity, ownership, and excellence

Ready to apply?
Send your CV and a short motivational letter to az.oc.gnitekramegreme@enrahs with subject line: Marketing Manager – Cape Town Application

Posted on 25 Jun 14:51, Closing date 24 Aug