Marketing & Media Trends

This episode of RAPT BizTrendsTV focuses on brands in a future where digital wallets are a gamechanger as the technologies of digital identity, crypto/blockchain and artificial intelligence (AI) converge.

Born in 1994, Gen Z are the born free generation and they are redefining the world from work to play, opening challenges and opportunities that brands need to understand they want to stay relevant and thrive in the Gen Z world.

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

The second episode of RAPT BizTrendsTV focuses on the informal economy, a key growth trend reshaping South Africa’s and Africa's economies. Often referred to as the grey economy, it is brimming with potential.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

This exclusive #BizTrends2024 interview is with future thinker and Flux Trends partner, Bronwyn Williams.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Khumo Theko presented a talk on 'Connecting in a Knowledge-based Era' at the recent BizTrends 02.02.2022 event. The event saw seven of Africa's leading trend forecasters take to the virtual stage to share their intellectual capital with attendees. Watch now:.

Dali Tembo Trends presented his talk 'Trends are the Bridge Between Brands and People' at the recent BizTrends 02.02.2022 event. The event saw seven of Africa's leading trend forecasters take to the virtual stage to share their intellectual capital with attendees. Watch now:.

Moky Makura presented a talk on 'The Future of Media - Hard Data, Soft Stories' at the recent BizTrends 02.02.2022 event. The event saw seven of Africa's leading trend forecasters take to the virtual stage to share their intellectual capital with attendees. Watch now:.

Nicola Cooper, presented a talk on 'The Future of Collaboration' at the recent BizTrends 02.02.2022 event. The event saw seven of Africa's leading trend forecasters take to the virtual stage to share their intellectual capital with attendees. Watch now:.

Bronwyn Williams presented her talk 'Fasten your Seatbelt for the Metaverse' at the recent BizTrends 02.02.2022 event. The event saw seven of Africa's leading trend forecasters take to the virtual stage to share their intellectual capital with attendees. Watch now:.

So many young people are disillusioned by white-picket fence utopia sold to them, because in reality most of them are less well off than their parents and grandparents, but by changing the narrative, Bronwyn Williams of Flux Trends believes we can change the future.

Musa Kalenga, CEO and founder of Bridge Labs, delivers a keynote talk on creating new ways to adapt to our new days. Sharing insights regarding API and its relation to humanity, our leadership, what we eat, how we communicate, and the treatment of our future female leaders.