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One in five (21%) creatively awarded ideas are also awarded for effectiveness, says Warc’s Health of Creativity 2025 report based on Warc Rankings analysis. (Image supplied)

Marketing & Media

Warc: The correlation between creativity and effectiveness

28 Oct 2025

Source: © 123rf Warc Media’s latest Platform Insights by WARC Media provides comprehensive data-driven intelligence on LinkedIn’s advertising landscape

Research

LinkedIn's advertising bigger than other mid-size social platforms

21 Oct 2025

The One Club for Creativity has launched The One Show Indies, dedicated to celebrating the work of independent agencies, design firms, production houses, and creators (Image supplied)

The One Club for Creativity

The One Club for Creativity launches awards to celebrate indie agencies

15 Oct 2025

Source: © 123rf A new CMO Council thought leadership programme with Zeta Global, engages senior marketers in a benchmarking process to determine their company’s level of digital marketing maturity, organisational capacity and performance predictability

Marketing

How martech ready is your organisation?

11 Sep 2025

Source: © 123rf Mariangela Caineri Zenati, marketing manager at social media management platform Loomly examines the implications of the controversial social media ban for teenagers in Australia

Social Media

The implications for brands of the social media ban for teenagers in Australia

Mariangela Caineri Zenati 10 Sep 2025

Source: © Gerety Awards VML is the Gerety Awards Global Network of the Year. Pictured: VML's Thanks for Coke-Creating campaign from Coca-Cola that won gold at the Awards.

Advertising

Gerety Awards 2025 winners - VML named Global Network of the Year

9 Sep 2025

Image supplied.

Sustainable Fashion

Designers Hugo Dumas and Carla Zhang bring fresh solutions to fashion’s growing waste problem

9 Sep 2025

The ad was a hit at the Emmy's. Source: YouTube.

Advertising

Brian Cox's college living earns Emmy nod for Uber ad

8 Sep 2025

WPP's new leadership appointmetns include Laurent Ezekiel as global CEO of Ogilvy, Devika Bulchandani as COO and Laurent Ezekiel as Global CEO of Ogilvy
Floriane Tripolino was named CEO of WPP Open X, dedicated to The Coca-Cola Company (Image supplied)

Advertising

WPP announces key global leadership appointments

5 Sep 2025

Fanta partners with horror icons for Halloween campaign

Design

Fanta partners with horror icons for Halloween campaign

29 Aug 2025

Warc has revealed insights from the winners of the Cannes Creative Effectiveness Lions 2025 (Image supplied)

Marketing & Media

Warc: 3 themes from Cannes Lions for commercial success

14 Aug 2025

Source: © First Post One of Al Jazeera’s most recognisable faces in Gaza, journalist Anas al-Sharif has died following a targeted Israeli attack on a tent housing journalists in Gaza City on Sunday evening

Media Freedom

Al Jazeera journalist Anas al-Sharif dies in Israeli attack

11 Aug 2025

The limited edition ice-cream launched in the UK.

Packaging

Minecraft-themed ice cream by Wall’s hits UK supermarkets

1 Aug 2025

Source: © 123rf New Warc and TikTok research shows how social and video have changed the way we seek, find and buy

Research

Warc: 3 key opportunities for marketers in the new era of search

31 Jul 2025