OFYT appointed creative agency for Heineken Beverages SA’s premium wines

Old Friends Young Talent (OFYT) has announced its appointment as the creative agency for Heineken Beverages South Africa’s premium wines portfolio.

This partnership will encompass brand and communications support, including strategy development, design and community management.

To kick off the new partnership, the agency has embarked on a creating a new campaign for Nederburg wines: Nederburg – Yours to Explore