Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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Castle Lager / Cricket ad
I'm sure you've all seen it by now. A couple of guys can't get tickets and they decide to write messages on pieces of fabric, stitch them together and make a flag.
One message reads: "buya nayo" Well...it should actually read: "buyani nayo" which would then refer to the whole team and not just one person. I'm sure there are black and white people in that agency who understand isiZulu and isiXhosa, why couldn't they just ask them for help?
