Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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The Brand Power Woman
Both my husband and I have developed an unhealthy fixation with the Brand Power woman.
It's the voice. She sounds like she needs a good dose of Sinutab. And yet, irritating as she is, her voice is so distinctive that I recognise the Brand Power slots immediately - an example, I suppose, of the power of sheer annoyance.
