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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Jobs
- Digital and Print Advertising Sales Executive Cape Town
- Regional Operations Manager Cape Town
- Copywriter Remote within South Africa
- Junior Digital Content Creator (Design & Video) Cape Town
- Social Media and Digital Design Co-ordinator Cape Town
- Medium Weight Digital Strategist Cape Town
- Digital Insights Analyst Cape Town
- Paid Media Specialist Johannesburg
- Senior Estimator Johannesburg
- Site Development Team Leader Sandton
Eaten alive by bigger companies
Try to get a Big Company to give you the time of day, even when you're trying to do business with them that might just help them out!
I manufacture promotional and corporate products and my bread and butter would naturally be the bigger companies with BIG budgets, but do you think they want to do business with the small fish? No, the reply you get is "sorry our buyers are in china this week, try again later." You try again just to get the products seen and the reply is "sorry just got back from China and we are all sorted."
I am guessing they don't understand what that does in the long run; kills off the small and medium size businesses and struggling Proud South Africans supporting an already withering manufacturing industry. In 10 years time China will turn around and being the dominant force that they will be, they will merely say "well now that the world depends on us, let's just up the price as the world has no other option."
You tell me who's getting it in the neck.
