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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Jobs
- Digital and Print Advertising Sales Executive Cape Town
- Regional Operations Manager Cape Town
- Copywriter Remote within South Africa
- Junior Digital Content Creator (Design & Video) Cape Town
- Social Media and Digital Design Co-ordinator Cape Town
- Medium Weight Digital Strategist Cape Town
- Digital Insights Analyst Cape Town
- Paid Media Specialist Johannesburg
- Senior Estimator Johannesburg
- Site Development Team Leader Sandton
I feel like a fraud.
Quantity instead quality. words instead of conversations.
I currently occupy the role of content producer/web content manager - but these are just meaningless titles as I have lost the writer in me. I am driven by meaningless short term deadlines (pushing out newsletters & making sure stats and traffic remains at an all time high) rather than producing engaging content. On average I am required to research, write, upload about 25 articles per week. Explaining that stats and clicks aren't the whole story has been a futile experience. Are these common practices in most web based companies? How can one person be responsible for social media, content production, editing & site management? Is there an easier way to churn out content without feeling like a fraud?
Forum created by Linda M
