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Nobody puts influencer marketing in the corner: How influence has outgrown its silo

Jarred Trembath

Exclusive | Behind Nando’s Siya Sauce TVC: Script the world, not the star

Mike Sharman

#IMC2026 | Tarryn Knight: Building on a legacy brand

Danette Breitenbach

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Jarred Trembath is the SSA head of Influential and head of B2B, Affiliate Marketing at Publicis Groupe says influence has outgrown its silo (Image source: © 123rf )

Nobody puts influencer marketing in the corner: How influence has outgrown its silo

Jarred Trembath 1 day

Retorviral's Mike Sharman says they script the world around the celebrity in the latest Nando's campaign (Image supplied)

Exclusive | Behind Nando’s Siya Sauce TVC: Script the world, not the star

Mike Sharman 3 Nov 2026

Marketing budgets will face Treasury's value-for-money test in 2027 says Alkemi Collective CEO, Bradly Howland (Image source: @Towfiqu barbhuiya, Unsplash

#MTBS | Marketing needs to deliver value for money

Bradly Howland 22 Oct 2026

Musa Kalenga, CEO of the Brave Group says AI filters now sideline up to 40% of emails before customers see them (Image supplied)

AI changes inbox visibility; marketers need to rethink strategy

Musa Kalenga 5 Oct 2026

Source:

AI makes ad targeting routine, forcing brands to bet on creative

Natascha Torres 11 Sep 2026

Musa Kalenga, CEO, Brave Group asks what happens to agency fees when AI halves the hours? (Image source: © 123rf )

How AI is challenging traditional agency billing models and defining value

Musa Kalenga 26 Aug 2026

#WPRD2026 | 4 Principles for managing a crisis in the AI era

#WPRD2026 | 4 Principles for managing a crisis in the AI era

Madelain Roscher 30 Jul 2026

Nostalgia is a powerful commerce lever, says Bonita Christie, business unit director, Digitas (Image source: @The Walt Disney Company )

Nostalgia: The catalyst for relevance, connection and growth in the brand archive

Bonita Christie 29 Jul 2026

Tyla for A*POP.

What's your APop*? South Africa deserves its own pop nostalgia

Karabo Ledwaba 28 Jul 2026

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