Digital Trends

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From l-r: Michelle Beh, MD The Jupiter Drawing Room Cape Town, Basil Fortuin, digital publisher for 24.com, Media 24, Adhil Patel, global director at Kantar TNS, Kelly Driscoll, Sanlam Digital Group digital marketing and social media manager, Karin du Chenne, CEO South Africa, Insights Kantar TNS and Lotang Mokoena, a strategist from VML. © .
IAB Insight Series: These are the trends transforming the digital economy

The IAB Insight Series held its second event on The Future of Work, where a panel of experts in the field shared insights on trends transforming the digital economy...

By Juanita Pienaar 25 Feb 2019

Microsoft CMO on the transformation of digital marketing
Microsoft CMO on the transformation of digital marketing

Jessica Tennant interviews Peter DeBenedictis, chief marketing officer for Microsoft in the Middle East and Africa on his recent business trip to South Africa...

By Jessica Tennant 5 Feb 2019

#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview
#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview

Bizcommunity invited contributors to join its vision for Africa (with over 230 industry trend contributions making up the 2019 report) at BizTrendsLIVE!, which took place at Ster-Kinekor Sandton City in Johannesburg on Thursday, 31 January.

By Jessica Tennant, Issued by Bizcommunity.com 1 Feb 2019

Brett Morris, group CEO of FCB Africa.
#BizTrends2019: Creativity is the currency of the future

I never like to weigh in on trends or predictions because, among many other reasons I've given before, human beings are generally awful at predicting the future...

By Brett Morris 25 Jan 2019

#BizTrends2019: The speed of culture
#BizTrends2019: The speed of culture

A lot happens in a year, and as our population and their access to the world and each other grows, our collective innovation and productivity will continue to grow exponentially, making each passing year increasingly dense with 'trends' and 'disruptions'...

By Yatish Narsi 22 Jan 2019

Mark Tomlinson, group managing director Hellocomputer.
#BizTrends2019: Embrace these business-changing themes or suffer the consequences...

This is a genuinely fascinating time to be alive, and yet it is even more fascinating to be in the business of communications, as we bear witness to and participate in some of the industry's most ground-breaking developments...

By Mark Tomlinson 21 Jan 2019

Peter Khoury, Creative Circle chairperson and CCO of TBWA\Hunt\Lascaris Johannesburg.
#BizTrends2019: The rise of live communications and branded everything

When you study the world's most iconic work from recent times, you see patterns that may give you a direction of where everything is headed - at least in the short term. However, the world is extremely complex currently, and nothing is clearly defined, especially in the long term...

By Peter Khoury 16 Jan 2019

Kalliebree Keynerd, head of social media at Joe Public Connect.
#BizTrends2019: From disappearing acts to dark social and digital wellness

Kalliebree Keynerd, head of social media at Joe Public Connect, predicts we'll see more of the following six trends over the coming months...

By Kalliebree Keynerd 16 Jan 2019

#BizTrends2019: Digital, data-driven biometrics
#BizTrends2019: Digital, data-driven biometrics

The global biometrics market is growing rapidly. In fact, research indicates that the global market is growing a compounded growth rate of 22.9%...

By Pine Pienaar 15 Jan 2019

#BizTrends2018: How to manoeuvre through 2018 and come out the other side
#BizTrends2018: How to manoeuvre through 2018 and come out the other side

Local industry research has been turned on its head leaving many agencies and clients really scrambling to build benchmarks for success and establishing a new normal...

By Natasha Fourie 5 Feb 2018

#BizTrends2018: The Platform Economy
#BizTrends2018: The Platform Economy

The Fourth Industrial Revolution (4IR) is ushering in technologies that can enable us, the South African digital industry, to change the course of history...

By Josephine Buys 8 Jan 2018

#BizTrends2018: It is time for marketing professionals to become more innovative
#BizTrends2018: It is time for marketing professionals to become more innovative

From AI and data visualisation to cutting-edge segmentation and contextual marketing; industry players must have a firm grip on the latest trends...

By Desiree Gullan 8 Jan 2018

Mike Oelschig, head of advisory at Cerebra.
#BizTrends2018: The (eventual) rise of the social command centre in South Africa

Terms like "command centre" or "digital centre of excellence" have been in the South African marketing landscape's lexicon for a few years now; but for the most part that is largely where the concept has remained. Until now...

By Mike Oelschig 8 Jan 2018

#BizTrends2018: Prescriptive data in the digital space, the next big thing
#BizTrends2018: Prescriptive data in the digital space, the next big thing

The recent advances in data analytics and machine learning will see a huge shift in how we use data in 2018...

By Paula Raubenheimer 8 Jan 2018

Natalie Pool, Native VML's head of content.
#BizTrends2018: Is the 280-character count the end of brands on Twitter?

If nothing else, Twitter has long since been defined by its ruthless 140-character count. It forced us to choose our words carefully. It challenged us to get the point. It reimagined short stories. It captivated our diminishing attention spans in a way that Facebook, TV, teachers and even news bulletins couldn't...

By Natalie Pool 8 Jan 2018

Gustav Goosen, CEO of The SpaceStation.
#BizTrends2018: The digital marketing trends marketers need to pay attention to

Truly understanding your customer... and other complexities we can expect in 2018...

By Gustav Goosen 8 Jan 2018

#BizTrends2018: An augmented reality check
#BizTrends2018: An augmented reality check

If we look at how tech companies are ploughing money into AR and VR developments it's easy to see why analysts are so bullish about the growth in this space...

By Johan Walters 8 Jan 2018

#BizTrends2018: Personalised advertising, robots and AR
#BizTrends2018: Personalised advertising, robots and AR

2018 is going to be an incredible year for personalised advertising, robots taking over and your car knowing when you need milk...

By Bianca Quinn-Diavastos 8 Jan 2018

Gil Sperling, CTO of Popimedia.
#BizTrends2018: You guessed it, it's the year of video

Cisco released a report late 2017 which, if its predictions are to be believed, adds fuel to marketers angling for increased budget for video creation...

By Gil Sperling 8 Jan 2018

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