Retail Marketing News

Fanta partners with horror icons for Halloween campaign

Fanta partners with horror icons for Halloween campaign

The limited edition ice-cream launched in the UK.

Minecraft-themed ice cream by Wall’s hits UK supermarkets

1 Aug 2025

Source:

Publicis unseats WPP on Mars’ $1.7bn media account

11 Jun 2025

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Hello Africa! Tell me how you're doin'!

Hello Africa! Tell me how you're doin'!

Marthinus Van Loggerenberg 18 Jan 2016

The four F-words of gamification: fun, fame and fortune for free on your phone

The four F-words of gamification: fun, fame and fortune for free on your phone

Candice Goodman, Mobitainment 7 Dec 2015

E-commerce may create 50,000 jobs in Nigeria

E-commerce may create 50,000 jobs in Nigeria

31 Jul 2015

Gaby's Earth Foods nuts about health!

Gaby's Earth Foods nuts about health!

TLC Worldwide Africa 30 Jul 2015

Getting a feel for the luxury market in Africa

Getting a feel for the luxury market in Africa

Leigh Andrews 28 Jul 2015

Twitter moves to put 'products and places' in feeds

Twitter moves to put 'products and places' in feeds

22 Jun 2015

Africa, the final frontier... in luxury

Africa, the final frontier... in luxury

6 May 2015

The eight criteria that distinguish B2B markets from B2C markets

The eight criteria that distinguish B2B markets from B2C markets

Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Demographics and their role in consumer behaviour

Demographics and their role in consumer behaviour

11 Mar 2015

New research: How employee emotions' impact on customer experience

New research: How employee emotions' impact on customer experience

4 Mar 2015

Coping under fire

Coping under fire

Danette Breitenbach 3 Mar 2015

Bookmarks Awards reflect a maturing industry

Bookmarks Awards reflect a maturing industry

Danette Breitenbach 23 Feb 2015

Mugabe falling for Nando's? It's a fake, says fast-food chain

Mugabe falling for Nando's? It's a fake, says fast-food chain

20 Feb 2015

Engaging with connected consumers - Part 1

Engaging with connected consumers - Part 1

Danette Breitenbach 11 Feb 2015

DigiChat with Andrea: Content Marketing

DigiChat with Andrea: Content Marketing

Andrea Mitchell 21 Jan 2015

How to react when making market research mistakes

How to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Give your brand a marketing boost with A-Listers

Leigh Andrews 9 Jan 2015

Five struggles of a market researcher

Five struggles of a market researcher

Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

USSD, a knockout for mobile in Africa =O

USSD, a knockout for mobile in Africa =O

Mobitainment 20 Nov 2014

The responsive brand: how to handle social media

Danette Breitenbach 3 Nov 2014

Africa - the final frontier

Africa - the final frontier

Sumesh Rahavendra 29 Sep 2014

CMO Council: Chief marketer confidence at all-time high

CMO Council: Chief marketer confidence at all-time high

20 Aug 2014

New Levi's campaign inspired by consumers

New Levi's campaign inspired by consumers

11 Aug 2014

Science of brain signals opens new era for advertising

Science of brain signals opens new era for advertising

4 Aug 2014

Primedia moves into Namibia, first expansion outside SA

Primedia moves into Namibia, first expansion outside SA

17 Jul 2014

Redefining direct sales to reach Generation C

Redefining direct sales to reach Generation C

Henry Buell 20 Jun 2014

The story of the African consumer

The story of the African consumer

Laine Barnard 3 Jun 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Winning advertising creative - you get what you brief

Winning advertising creative - you get what you brief

Dina Saffer-Myers 18 Mar 2014

Using animation to make sense of big data

Using animation to make sense of big data

Glenn Gillis 7 Mar 2014

Let's do Biz