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The Future of Measurement 2025, part of Warc’s Evolution of Marketing programme, highlights emerging trends in media and creative measurement (Image supplied)

3 Media and creative measurement trends from Warc

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

3 days

Source: © UNESCO
This year, World Press Freedom Day, 3 May, will focus on the profound influence of Artificial Intelligence (AI) on journalism and media under the theme: Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media

World Press Freedom Day 2025: The impact of AI on media and press freedom

2 May 2025

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Ye and Adidas break up: Why brand marriages sometimes go bad

Pankhuri Malhotra 10 Nov 2022

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Levi's appoints Michelle Gass as president and CEO-in-waiting

10 Nov 2022

Source: Puma

Puma boss Bjørn Gulden named new Adidas CEO

9 Nov 2022

Gina Gapp

Senior research hires for Verve in Chicago, Sydney and London

VERVE 9 Nov 2022

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Major brands failing to meet plastic sustainability goals

3 Nov 2022

Image supplied: Marketing manager at Profitroom, Jane Young

#BehindtheSelfie: Jane Young, marketing manager at Profitroom

Emily Stander 2 Nov 2022

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UK advertising spend estimated to rise to £35bn this year

27 Oct 2022

How digital tech, ambience and sustainability drive in-store shopper behaviour

How digital tech, ambience and sustainability drive in-store shopper behaviour

25 Oct 2022

Source: Supplied.

Tesco takes the top prize at the 2022 UK Effie Awards

21 Oct 2022

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Lindt's chocolate bunny trade mark win shows shape matters to consumers

Enrico Bonadio and Alina Trapova 12 Oct 2022

If the #queueforthequeen was a brand

Danette Breitenbach 4 Oct 2022

Souce: © Whats Creative David Kennedy and Dan Wieden, cofounders of Wieden+Kennedy

Wieden+Kennedy cofounder, Dan Wieden, dies

3 Oct 2022

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Global media leaders expected at WOO APAC Forum

28 Sep 2022

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Bisquit & Dubouché's Vincent Chappe on championing Cognac craft and community

Lauren Hartzenberg 28 Sep 2022

Outgoing Unilever CEO Alan Jope. Source: Supplied

Unilever CEO Alan Jope to retire

27 Sep 2022

Pentawards 2022: Best in global packaging design revealed

Pentawards 2022: Best in global packaging design revealed

26 Sep 2022

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How news of the death of Elizabeth I in the 17th century was communicated in ballads and proclamations

Jenni Hyde 19 Sep 2022

Yeezy Gap Round Jacket floating projection in Los Angeles. Source: Gap

Kanye West pulls plug on Yeezy Gap partnership

16 Sep 2022

Yvon Chouinard, Patagonia founder. Source: Patagonia

Patagonia founder gives company away - 'Earth is now our only shareholder'

16 Sep 2022

All the 74th Emmy Awards winners

All the 74th Emmy Awards winners

13 Sep 2022

African creatives score spots in Rolex Mentor and Protégé Arts Initiative

African creatives score spots in Rolex Mentor and Protégé Arts Initiative

13 Sep 2022

Adidas CEO Kasper Rorsted. Source: Adidas

Adidas CEO Kasper Rorsted to step down

23 Aug 2022

Facebook puts an end to live shopping feature

Facebook puts an end to live shopping feature

5 Aug 2022

Why the V&A's new Africa Fashion exhibition is important - and long overdue

Why the V&A's new Africa Fashion exhibition is important - and long overdue

Benita Odogwu-Atkinson 20 Jul 2022

Nike's new retail concept has gender-agnostic zones and a content studio

Nike's new retail concept has gender-agnostic zones and a content studio

19 Jul 2022

Ethical fashion: How transparent are the world's biggest brands?

Ethical fashion: How transparent are the world's biggest brands?

15 Jul 2022

Source: Supplied

Diageo buys flavour-matching AI tech company Vivanda

7 Jul 2022

Source: Tormore Scotch Whisky

Pernod Ricard to sell Tormore Scotch Whisky brand and distillery

23 Jun 2022

Mars CEO Grant Reid to retire, Poul Weihrauch named successor

Mars CEO Grant Reid to retire, Poul Weihrauch named successor

23 Jun 2022

Source: ©kasto -

Revlon files for Chapter 11 bankruptcy

17 Jun 2022