Marketing and engaging consumers through mobile at last 2008 AMASA CT meeting
Chris Rolfe will cover the best methods of marketing and engaging with consumers through the mobile medium on Thursday, 4 December 2008, at the final AMASA Cape Town meeting for the year.
Rolfe is currently CEO of Mobilitrix and brings a strong set of business management skills and commercial experience to the company. Previous positions include CEO of Virgin Active South Africa and commercial director of Sportal, a London-based new media company.
The primary focus of AMASA (Advertising Media Association of South Africa) is the education of people with an interest in the media, marketing and advertising industry, with a view to improving knowledge and skill in media decision making techniques and their use.
The event will take place at The Garden Room, Mount Nelson on Thursday 4 December at 4pm. For members the cost for the event will be free; non-members will pay an amount of R50 and R25 for students. To RSVP, as space is limited, contact Lee Anne Mostert at or on tel +27 (0)21 685 3838.
