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Marketing & MediaWhy relevance, not reach, is the real driver of email performance
Cristelle Snyman, Everlytic 6 hours


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All customers had to do was spend R300 or more at any store on the South Side of the Centre to win R10,000. Entering was simple ... all customers had to sms their name, email address, date of birth and amount spent to a special number and during December, Andile Gumede and Angel Oswell emerged as the two winners of R10,000 each.