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You need to know what you’re doing, and you need to have an arsenal of experts and resources at your disposal. It’s also important that, right from the get-go, you’re aware of the essential factors that will make your campaign stand out from the rest. The following must-have considerations simply can’t be neglected. Read more: https://www.wrxgrp.co.za/four-essential-tips-for-a-successful-experiential-campaign/