"Due to the success of the expo, the enthusiasm of visitors and exhibitors alike and the feedback we've had, WODAC will be hosted at the Gallagher Convention Centre in Johannesburg from 22-24 July 2011 and in Cape Town in November," says WODAC organiser Brian Blades.
The 'stars' were out in full force at the expo, such as Buddy, the smart-talking brindle boxer who is the "spokesdog" of the popular Toyota advertising campaign and the main attraction at the McCarthy Toyota Western Cape stand. He and fellow animal celebrity Oscar from the WorldWoof Tour were kept busy "pawing" autographs and having their picture taken with fans.
The expo benefited from a wide-ranging R3.5-million public relations and marketing campaign, with robust website traffic that saw 13 000 unique visitors to the official expo website in the run-up to the event.
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