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"This is a significant milestone in our product portfolio, as we bring yet another of our signature technologies to a new category of smartphones," says Calum MacDougall, director of Xperia marketing at Sony Mobile. "The popularity of Xperia M2 showed us that there was a demand for premium features at an affordable price-point. Following consumer feedback, we have now taken this a step further by bringing our waterproof expertise to a mid-range smartphone for the first time with Xperia M2 Aqua. It is a smartphone that lets customers take the best of Sony technology and entertainment with them wherever they go - come rain or shine - and we are excited to bring it to market."
Mark Fenzel, sales director for Middle East and Africa for Sony Mobile says, "South Africa has had success with previous mid-range smartphones made for extra durability. Therefore, we are very excited to offer this new phone with its market-leading premium waterproof design. Complete with a brilliant display, 4G speeds and a powerful processor, it delivers the unique smartphone experience that people can expect."
For more information, go to Sony Xperia M2 Aqua.