Production News South Africa

MIPTV: identifying fresh talent for the future

“The Fresh Talent Pitch is designed to identify the successful formats of tomorrow,” said Laurine Garaude, director of Reed Midem's television division. “This first edition has already met with real enthusiasm. We received more than 100 extremely innovative projects, including many surprising reality show concepts.”
MIPTV: identifying fresh talent for the future

Garaude was commenting on the entries to MIPFormats, MIPTV's new conference and pitching event dedicated to the booming formats market. This spotlights 10 original ideas for non-scripted concepts chosen from 110 submissions that were made for the first edition of this highly-anticipated pitch session.

Finalists

The selected finalists are from Agent Blank (Australia), CCCP (Netherlands), Devine Television (New Zealand), Dragonfruit Studios (US), Georgetown media (Germany), Mast Media (UK), Pernel Media (France), SEO Entertainment (Germany), Small World IFT (US), Zodiac Group Central Creative Group (UK).

The finalists will have the opportunity to pitch their programme concept to a panel of buyers and commissioning executives from the major players during a pitching session on Sunday 11 April 2010, as part of MIPFormats which takes place in the Grand Auditorium, Palais des Festivals in Cannes on the eve of MIPTV.

Jury

The projects were chosen by a panel of experts comprising Virginia Mouseler and Stefano Semeria from international programme tracking company The WIT, Nicole DeFusco of Sundance Channel, David Lyle, Fox Reality Channel, Jan Salling, Banijay International and Mikko Silvennoinen, Channel 4 Finland.

Given the number and quality of the submitted projects, the jury has picked out an additional 20 formats, which will be showcased by Elevator Pitches during the commissioners & producers MIP accelerator & networking break, scheduled for 11.15am on Sunday 11 April.

To find out more about the 10 MIPFormats finalists, click here: www.mipworld.com/mipformats/conferences-and-events/fresh-talent-pitch/.

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