In order to grow its strategic digital service offering and representation in the creative digital industry, Urbian has hired a new Business Development Director.
Coming from the Netherlands and working previously for over two-and-a-half years as Habari Group's General Manager Media Sales, Stijn Smolders has extensive international digital marketing and media experience. One of his goals is to grow the client portfolio of Urbian with long-term strategic partnerships and optimising the profitability of this leading South African digital creative agency.
Stijn Smolders, Urbian's new Business Development Director
"I am very excited and honoured to be part of this highly creative and progressive group of digital leaders at Urbian," Stijn says. "More than ever advertisers are aware of the growth in numbers of their online target audience and how they consume media. It is no longer the question why online, but how online. Urbian has a proven track record of award winning creative concepts and is now focusing on being much more than just a creative digital agency. Marketers can now develop a long-term marketing strategy across various digital platforms, with specialists who are not only able to develop and design, but also to consult them on their marketing and communication objectives."
In the Netherlands Stijn headed up the national sales team in radio, television and Internet at the Dutch National Broadcast Association for just under four years before he moved to South Africa. There he was responsible for the accounts and media contracts of Heineken, ABN AMRO, Masterfoods, Randstad, Campina and ING. He studied Marketing and Communication at the University of Eindhoven in the Netherlands for seven years.
Anton Moulder, co-owner and Creative Director at Urbian, says: "We've always been fortunate to attract the most amazingly talented people here at Urbian who produce incredibly innovative work. Stijn's international marketing and business experience allows us to take this innovation to a whole new level by offering cross channel marketing campaign's and strategies that deliver results."
For more information, contact:
email: az.oc.naibru@ofni
tel: (021) 422 3241
visit: www.urbian.co.za
