Advertising News South Africa

Starcom MediaVest Group Chosen "Media Agency of the Year"

Starcom MediaVest Group (SMG), one of the largest worldwide media buying and consulting agencies, has been ranked 'US Media Agency of the Year' for the second consecutive year by the US magazine Advertising Age. This follows on SMG's nomination by Media Magazine as 'US Agency of the Year'.

This recognition arrived at the same time that MediaVest US was also chosen 'Media Agency of the Year' by Adweek, after deliberations by its jury of industry experts.

In Poland, the Starcom agency was awarded Agency of the Year status for the second consecutive year, winning the Impactor Award from Forbes Magazine.

Jack Klues Chairman & CEO of Starcom MediaVest Group, and member of the Management Board of Publicis Groupe said, "This year's recognition is exceptional. It is the best illustration of the efforts and success of SMG through 2004, in a highly-contested, competitive environment. Above all this proves the dynamism of the SMG people who deliver insights, innovations and value creation to their clients."

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