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The Eagles Print Awards were initiated in 1996 by Independent Newspapers and are intended to promote and develop exceptional print advertising in South Africa. A benchmark for print advertising in South Africa, the ultimate award, the Black Eagle, has only ever been awarded five times.
Together with client Mike Vale at Independent Newspapers, King James have created a series of posters, print ads and magazine ads as well as a website created with their digital partner Mnemonic, to tell people in the industry about this year's Eagle Awards and its theme “blood, sweat and advertising.” Go to www.eagleawards.co.za for more details.