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Joint Student of the Year at 2009 D&AD Student Awards

LONDON: For only the second time in its 31-year history, the Student of the Year was awarded jointly at the D&AD Student Awards 2009 Ceremony in London last night, Thursday, 2 July 2009. Recipients were Petra Muda and Harri Leppala from Berghs School of Communication in Sweden and Micheline Mannion, Central Saint Martins College of Art and Design in the UK.

3 Jul 2009

Joint Student of the Year at 2009 D&AD Student Awards

Muda and Leppala's entry ‘Find It' is a mobile phone application that would allow users to send a photo of any item they want to buy to the eBay site, which will then reply with its best match.

Mannion designed a solution to the Faber & Faber book cover brief, incorporating the publisher's new Print on Demand (PoD) service. It's described as a quirky take on the old-fashioned highlighter pen combined with cutting edge technology to create a personalised cover.

Identify best new talent

The Student Awards exist to identify the best new talent in advertising and design. Only the most innovative work that answers the brief and successfully breaks boundaries wins the top prize.

“When I see a great idea for the first time, my brain asks a whole series of questions: Is it original? Is it even possible? Is it the right solution for the brief and client? If the answer is ‘yes', then that's first part of what I call ‘the wow moment'. Then I move onto: Why hasn't it been done? And the killer: Why the bloody hell didn't I think of it first? And all this happens in a wonderful nano second,” said Greg Quinton, D&AD education chairman.

He continued, “The D&AD Student of the Year judging panel enjoyed the wow moment not once, but twice this year, firstly with Petra and Harri's ‘Find it' idea for the Ebay brief. So simple it was instantly and unanimously loved. We all want Ebay to launch it - now.

“Micheline's idea for the Faber and Faber brief was quieter but no less compelling. It answered a very real issue - is it possible to create beautiful books using new print on demand technology? Micheline found the solution within the problem and then crafted it elegantly. A beautifully executed idea will be a ‘wow' moment every time - so thank you both teams - and many congratulations!"

Category	Sponsor	Award Status	Student Team	College \| University	Nation
Advertising	Blyk	Second	Crissi King, Muna Mohammed, Will Bollen, Sharleen Smyth, Jerry Clark	Chester University	UK
Advertising	Blyk	Second	Tomas Alcazar, Kevin Waltz, Jorge Delgado	Miami Ad School, Madrid	Spain
Advertising	Blyk	First	Johan Riddarström, David Lundgren, Hampus Mattsson	Berghs School Of Communication	Sweden
Advertising	Blyk	Commendation	Dian Widjaja, Jang Soon Hwang	Academy of Art University	US
Advertising	YouTube	Commendation	Brittany Loobey, Jae Wook Baek	Academy of Art University	US
Advertising	YouTube	Commendation	Gustaf Johnsson	Berghs School Of Communication	Sweden
Advertising	PJ Smoothies	Second	Maurizio Bodrero, Stefano Biasi, Giulia Munari, Moreno De Turco, Valeria Vanzulli	Accademia di Comunicazione	Italy
Advertising	PJ Smoothies	First	Carren O'keefe, Devon Hong	Miami Ad School, Hamburg	Germany
Advertising	PJ Smoothies	Commendation	Celeste Van Der Spoel, Devon Hong	Miami Ad School, Hamburg	Germany
Advertising	PJ Smoothies	Commendation	Federico Usiglio, Vito La Brocca, Davide Calluori, Federica Corona, Lorenzo Croce	Accademia di Comunicazione	Italy
Advertising	PJ Smoothies	Commendation	Wanshi Lu, Winson Woo	Central Saint Martins College of Art and Design	UK
Advertising	Prudential	Second	Nicholas Bond	Miami Ad School, Miami	US
Advertising	Lloyds TSB	Second	Aaron Mccarthy, Emily Churches	University of Gloucestershire	UK
Advertising	Lloyds TSB	Commendation	Cindy Bartschies, Tony Wolf	Fachhochschule Mainz	Germany
Advertising	Lloyds TSB	Commendation	Becky Kitlan, Lance Mr, Mike Cambardella	The Creative Circus	US
Advertising	Grazia	Second	Rafael Martínez Gonzalvo, Anais Ferrer	Miami Ad School, Madrid	Spain
Advertising	Grazia	Second	Rebecca Gatehouse, Claire Nash	Buckinghamshire New University	UK
Advertising	Grazia	Commendation	John Frayne	University of Lincoln	UK
Advertising	eBay	Second	Erik Högfeldt, Petter Hernmarck, Gustav Johansson	Berghs School Of Communication	Sweden
Advertising	eBay	Student of the Year	Petra Muda, Harri Leppala	Berghs School Of Communication	Sweden
Advertising	Create Not Hate	Second	Andreas Rasmussen, Ben Holder, Justin Salice-Stephan	Miami Ad School, Hamburg	Germany
Advertising	Create Not Hate	Commendation	Laura Davies, Mark Lees	Birmingham Institute of Art & Design	UK
Advertising	Create Not Hate	Commendation	Amy Holman, Toby Derham	University College Falmouth	UK
Advertising	Create Not Hate	Commendation	Rafael Martínez Gonzalvo, Anais Ferrer	Miami Ad School, Madrid	Spain
Advertising	Create Not Hate	Commendation	Marlon Watts	University of Gloucestershire	UK
Advertising	Create Not Hate	Commendation	Adam Marzec, Tytus Klepacz	Uniwersytet Jagiellonski	Poland
Graphic Design	Crisis	Second	Lindsey Whittle	Northumbria University	UK
Graphic Design	Crisis	First	Chris Lurcook, Laura Beard, Victoria Fannon	University of Gloucestershire	UK
Graphic Design	Crisis	First	Paul Johnson	Northumbria University	UK
Graphic Design	Crisis	Commendation	Christopher Pilkington	Northumbria University	UK
Graphic Design	Homebase	Second	James Brown	University of Gloucestershire	UK
Graphic Design	Homebase	First	Vicky Barlow	University College Falmouth	UK
Graphic Design	Homebase	First	Stuart Sutch	University College for the Creative Arts at Epsom	UK
Graphic Design	Homebase	Commendation	Gary Cutter	Coventry University	UK
Graphic Design	Homebase	Commendation	Benedetto Fantauzzo	Staffordshire University	UK
Graphic Design	Homebase	Commendation	Marie Jackson, Michael Greenhalgh	East Lancashire Institute of Higher Education	UK
Graphic Design	The Brand Union	First	Martin Batt, Anders Godal	Central Saint Martins College of Art and Design	UK
Graphic Design	The Brand Union	Commendation	David Sheppard	Birmingham Institute of Art & Design	UK
Graphic Design	Faber & Faber	Second	Robert Agren	Central Saint Martins College of Art and Design	UK
Graphic Design	Faber & Faber	Student of the Year	Micheline Mannion	Central Saint Martins College of Art and Design	UK
Graphic Design	Faber & Faber	Commendation	Youness Benali	Central Saint Martins College of Art and Design	UK
Graphic Design	Taxi	Second	Bradley Hall	Southampton Solent University	UK
Graphic Design	Taxi	First	Adam St John, Meghan Fredrich	Chicago Portfolio School	US
Graphic Design	Taxi	Commendation	Ashley Cagle, Jon Donaghy, Ashley Schurott	The Creative Circus	US
Graphic Design	Taxi	Commendation	Kamran Khanalvi	Nottingham Trent University	UK
Graphic Design	BBC	Second	Benjamin Breckler	University College for the Creative Arts at Maidstone	UK
Graphic Design	BBC	Second	Phil Mcneill	Nottingham Trent University	UK
Graphic Design	BBC	First	Christian Söderholm, Dennis Rosenqvist	Hyper Island	Sweden
Graphic Design	BBC	Commendation	Steven Everington	Northumbria University	UK
Craft	Science Museum	Second	Sarra Hornby	Coventry University	UK
Craft	Science Museum	Second	James Northcote	Middlesex University	UK
Craft	Science Museum	Second	Alex Harrison	Central Saint Martins College of Art and Design	UK
Craft	Science Museum	Commendation	Jenny Mcevoy	University of Central Lancashire UCLAN	UK
Craft	Science Museum	Commendation	Dane Rich, Xuan Hoang	Central Saint Martins College of Art and Design	UK
Craft	Science Museum	Commendation	Lasse Lüders, Hauke Vogt	Design Factory International	Germany
Craft	Science Museum	Commendation	Szu-Yi Chang	Central Saint Martins College of Art and Design	UK
Craft	KPMG	Second	Jan-Eric Skevik	Chelsea College of Art and Design	UK
Craft	KPMG	Second	Jack Featherstone	Chelsea College of Art and Design	UK
Craft	PhotoVoice	Second	Jamie Schuster	Middlesex University	UK
Craft	PhotoVoice	Commendation	Ekaterina Gorbunova	University of Leeds	UK
Craft	PhotoVoice	Commendation	Simon Ball	Loughborough University	UK
Integrated Communication	The Co-operative	Second	Emma Hardwidge	University of Salford	UK
Integrated Communication	The Co-operative	First	Borja Diego, Javier Iñiguez de Onzoño Martín, Alex Katz	Miami Ad School, Madrid	Spain
Integrated Communication	The Co-operative	Commendation	Vincenzo Avanzato, Luca Fontana, Barbara Murgia, Silvia Rivolta	Accademia di Comunicazione	Italy
Environmental Design	Formica Limited	Second	Ekaterina Kitaina	London College of Communication	UK
Environmental Design	Formica Limited	Second	Tina Northover	London College of Communication	UK
Environmental Design	Formica Limited	Commendation	Satoki Kuwano	London College of Communication	UK
Environmental Design	Hamleys	Second	Tom Carey, Grace Coughlan, Tara Woolnough	Kingston University	UK
Environmental Design	Hamleys	First	Madeleine Sargent	Middlesex University	UK
Environmental Design	Hamleys	Commendation	Ella Collinge, Joanna Harrison, Zoe Barrett	Kingston University	UK
Environmental Design	Hamleys	Commendation	Jung-Kuan Chen, Chiang Po-Hsun, Wang Nicholas	National Taiwan University of Arts	Taiwan
Product Design	Design Council	First	Aaron Mccarthy, Emily Churches	University of Gloucestershire	UK
Product Design	Design Council	First	Helena Nora Vitola	Central Saint Martins College of Art and Design	UK
Product Design	Design Council	Commendation	Linda Weitgasser, Alexandra Sattlecker	Buckinghamshire New University	UK
Product Design	Matthew Hilton	Second	Teppo Reivo	Lahti Institute of Design	UK
Product Design	Matthew Hilton	Second	David Lewis	University of Leeds	UK
Product Design	Matthew Hilton	First	Andrew Murray	Napier University	UK
Product Design	Fortnum & Mason	Second	Robbie Henderson, Louisa Tuely	Edinburgh College of Art	UK
Product Design	Fortnum & Mason	Second	Jessica Macdonald, Nia Murphy	Central Saint Martins College of Art and Design	UK
Product Design	Fortnum & Mason	Commendation	Callum Livingstone	Duncan of Jordanstone College of Art	UK
Music Video	XL Recordings	First	Harry Handyside	Chelsea College of Art and Design	UK
Music Video	XL Recordings	First	Anastasia Afonina, Chris Lee, Mel Hsieh, Sam Pilling	Central Saint Martins College of Art and Design	UK
Music Video	XL Recordings	Commendation	Cressida O'mahony	University of Leeds	UK
Music Video	XL Recordings	Commendation	Harry Fisher, Alex Moody, Thomas Harrison, James Dunford, Rory Martinez	Leeds College of Art & Design	UK
Music Video	XL Recordings	Commendation	Emily Forbes	Chelsea College of Art and Design	UK
Music Video	XL Recordings	Commendation	Daniel Cantwell	DIT - Dublin Institute of Technology	Ireland
Open Brief	French Connection	Second	Sarah Elizabeth Mayes	Colchester Institute	UK
Open Brief	French Connection	Second	Matt Knowles	Nottingham Trent University	UK
Open Brief	French Connection	Commendation	Tomas Alcazar, Kevin Waltz, Jorge Delgado	Miami Ad School, Madrid	Spain
Open Brief	HP	Second	Arvid Lithander, Temur Sattarov, Henrik Düfke	Miami Ad School, Hamburg	Germany
Open Brief	HP	Second	Matt Robinson, Tom Wrigglesworth	Kingston University	UK
Open Brief	HP	Commendation	Erik Hals	Edinburgh College of Art	UK
Open Brief	D&AD	Second	Hallvard Fjeldbraaten, Morten Halvorsen	Westerdals School of Communication	Norway
Open Brief	D&AD	Second	Therese Jonsson, Magnus Ivansson	Berghs School Of Communication	Sweden
Open Brief	D&AD	Second	Harri Leppala, Therese Jonsson, Tor Lemhag	Berghs School Of Communication	Sweden
Open Brief	D&AD	First	Toby Burkill, Lauren Traynor, Danny Elliott, Steve Fenn	University of Lincoln	UK
Open Brief	D&AD	First	Petter Prinz, Samuel Nilsson	Beckmans School of Design	Sweden
Open Brief	D&AD	Commendation	Daniel Simmonds	Hereford College of Arts	UK
Open Brief	D&AD	Commendation	Lewis Woolner, Elliott Mariess, Ashley Maine, Laura Bowman, Jamie Breach	Kingston University	UK
Open Brief	D&AD	Commendation	Jose Hernandez, Anna Oddbjörn, Tor Lemhag	Berghs School Of Communication	Sweden

All of the work, including the additional 18 first prizes and 36 second prizes, may be viewed at www.dandad.org/studentawards09.

D&AD is a British not-for-profit organisation that represents the international design, advertising and creative communities. Its inaugural awards ceremony was held in 1963. For more, go to http://awards.dandad.org/2009, read the D&AD blog, join the D&AD Facebook group, follow @dandad on Twitter, view D&AD on YouTube and D&AD photos on Flickr.