He continues, "Indeed, look at all the category winners: creativity applied to real brands that are successful out there - WWF, Axe, Simba, Sunlight and Lotto; with Axe the standout on the Richter score scale. L'chaim to the winners, roll on da seaside."
Newspaper
Magazine
Outdoor
TV/Cinema
Radio
The judging panel for July 2006 comprised:
Adam Wittert, FCB
Justin Wanliss, Lobedu Leo Burnett
Shelley Smullen, KingJames
Vanessa Gibson, Ogilvy
Spike Kunene, Black River FC
Matthew Brink, Lowe Bull
Lapeace Kakaza, TBWA\Hunt\Lascaris
Paul Strappini, JWT