There are no entries from South African agencies on the shortlist:
| Title | Client | Product | Entrant Company | Country |
| A01 (Integrated Campaign) | ||||
| BREWTROLEUM | HEINEKEN NEW ZEALAND | DB EXPORT | COLENSO BBDO Auckland | NEW ZEALAND |
| THE MAN ON THE MOON | JOHN LEWIS | JOHN LEWIS | ADAM&EVEDDB London | UNITED KINGDOM |
| BILD - ONLY BILD DARES TO DO THAT | BILD | NEWS | VCCP Berlin | GERMANY |
| HOME FOR CHRISTMAS | EDEKA ZENTRALE & CO. KG | EDEKA | JUNG von MATT Hamburg | GERMANY |
| MISSING TYPE | NHS BLOOD AND TRANSPLANT | NATIONAL BLOOD WEEK | ENGINE London | UNITED KINGDOM |
| #OPTOUTSIDE | REI | REI | VENABLES BELL & PARTNERS San Francisco | USA |
| UNFAIRY TALES INTEGRATED | UNICEF | HUMANITARIAN AID | 180LA Santa Monica | USA |
| HOUSE OF CARDS - FU 2016 | NETFLIX | HOUSE OF CARDS | BBH NEW YORK | USA |
| SURVIVAL BILLBOARD | MICROSOFT | XBOX / TOMB RAIDER | McCANN LONDON | UNITED KINGDOM |
| THE FIRST EVER PINTEREST YARD SALE | SHERWIN WILLIAMS | KRYLON | DEUTSCH New York | USA |
| SUGAR DETOX | INTERMARCHÉ | INTERMARCHÉ | MARCEL Paris | FRANCE |
| FREE THE KIDS | UNILEVER | PERSIL / OMO | MULLENLOWE GROUP London | UNITED KINGDOM |
| WHOPPER SIGN | BURGER KING | FAST FOOD RESTAURANT | DAVID Miami | USA |
| THIS BIKE HAS MS | MS AUSTRALIA | MS | GREY MELBOURNE | AUSTRALIA |
| MCWHOPPER | BURGER KING | MCWHOPPER | Y&R NZ Auckland | NEW ZEALAND |
| THE BOYS | PACIFIC BRANDS UNDERWEAR GROUP AUSTRALIA | BONDS | CLEMENGER BBDO MELBOURNE | AUSTRALIA |
| ENDLESS POSSIBILITIES | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL |
| SLOW DOWN GPS | IF INSURANCE | INSURANCE | FORSMAN & BODENFORS Gothenburg | SWEDEN |
| JUSTINO | LOTERÍAS Y APUESTAS DEL ESTADO | CHRISTMAS LOTTERY | LEO BURNETT Madrid | SPAIN |
| IT CAN WAIT | AT&T | AT&T | BBDO New York | USA |
| DADS#SHARETHELOAD (INTEGRATED) | PROCTER & GAMBLE INDIA | ARIEL MATIC | BBDO INDIA Mumbai | INDIA |
| SHOPLIFTERS | HARVEY NICHOLS | LOYALTY APP | ADAM&EVEDDB London | UNITED KINGDOM |
| THE NAKED UTE | VOLKSWAGEN AUSTRALIA | AMAROK | DDB Sydney | AUSTRALIA |
| CRACKER CUTTER | MONDELÉZ INTERNATIONAL | RITZ CRACKERS | FCB Toronto | CANADA |
| UNACCEPTABLE ACCEPTANCE LETTERS | THE HUNTING GROUND | THE HUNTING GROUND | GOODBY SILVERSTEIN & PARTNERS San Francisco | USA |
| 500 YEARS OF STORIES | TATE | BP DISPLAYS AT TATE BRITAIN | GREY LONDON | UNITED KINGDOM |
The Festival of Creativity runs from 18-25 June 2016. Visit www.canneslions.com/ for more information.
