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Samsung for JWT SA
Due to WPP'S recent win of Samsung's global communications business at the end of 2004, JWT South Africa have taken over the Samsung business locally effective as of March 2005.
Peter Sham, CEO JWT South Africa comments, "The JWT team are excited about this great opportunity to work with Samsung - a global market leader in product and technology. We look forward to building the Samsung brand in South Africa.
"Unfortunately, due to a conflict of client interests as a result of the Samsung win, JWT South Africa has had to resign the LG Electronics account. We have worked on the LG brand for the past seven years, transforming it from a relatively unknown brand in South Africa to a top rating in the 2003 Markinor-Sunday Times Top Brands Survey."
"JWT have enjoyed working on the LG account and we wish LG Electronics every success for the future," concludes Sham.
