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Wilene van Greunen
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Bloom Marketing executes Spend and Win activation for Rapidol
Rapidol, owner of international hair-colour brand Inecto, is a long standing client of Bloom Marketing. It is this relationship and understanding of the Rapidol and Inecto brands that made the activation a smoother transaction for the advertising and communication agency.
The activation was based on a competition aimed to drive sales of Inecto Plus and Inecto PlusHighlights at the Shoprite and Clicks stores in Chatsworth Centre, Durban.
