Media Trends

Marketing & Media trends

More Articles
#BizTrends2019: Africa will no longer be a victim of 'image'

Perceptions matter: reputation management trends in Africa 2019...

By Mimi Kalinda 1 day ago

#BizTrends2019: The rise of new broadcasting business models in Africa

Africa's OTT market is poised for growth and it's all being driven by the need for superior customer experience...

By Joseph Hundah 10 Jan 2019

#BizTrends2018: Communication planning in a disruptive world

Those in leadership positions within the media industry face a daunting task. Technology has completely reshaped business and it's not done yet...

By Gisela Seeley 30 Jan 2018

#BizTrends2018: Five Predictions for media

The demise of Twitter, consolidation in the media, the false economy of programmatic and other predictions...

By Lisa Macleod 8 Jan 2018

#BizTrends2018: The rise (and rise) of influencers and specialists

There are two major trends affecting communications this year: influencer marketing and the rise of specialists...

By Kevin Welman 8 Jan 2018

#BizTrends2018: Telling the truth is not a lie

Remind the world that responsible journalism in a healthy democracy holds power accountable and delivers the truth at all costs, despite what the architects of hate may say...

By Samantha Page 8 Jan 2018

#BizTrends2018: Advertising platform accountability

We live in a world of blurred lines. There are companies that look and feel like cab companies. We love the services they deliver, so we're grateful for them but they claim not to be cab companies...

By Omar Essack 8 Jan 2018