Now this is what I call advertising
Now this is what I call advertising

Dentsu Aegis Network Tanzania recently flighted a billboard for their Ndovu brand strategy with an extremely clever play on words, creating not only a lasting impression in the minds of consumers but creating a brand story for Ndovu, special malt beer.

Issued by Dentsu Aegis Network 8 hours ago

Image by 123RF
African economy to rebound in 2017 - Development Bank

KHARTOUM, Sudan - Africa's economic growth is expected to dip this year before rebounding in 2017 to remain the world's second fastest growing region after East Asia, the African Development Bank said.

9 hours ago

Image by 123RF
Extracting real value from IoT - Deloitte

The Internet of Things (IoT) has rapidly assumed the status of a business mega-trend. While some forward-thinking businesses, government agencies and other organisations have already taken the first steps in implementing IoT components, it is easy to be overwhelmed by the sheer amount of data available. Deloitte has invested substantially in its IoT capacity in order to support businesses in their transition.

9 hours ago

Source: Faustin Niyigena/The New Times
World's first drones for medical supplies launched in Rwanda

The first medical supply of remotely piloted aircraft, popularly known as drones, will be launched in Rwanda. The pioneer project, in Muhanga District in southern Rwanda, will see drones used in delivery of much needed supplies to ensure efficiency and timeliness.

By Collins Mwai 9 hours ago

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Peacebuilding and literacy through tech innovation

JUBA, South Sudan - UNESCO and UNDP in partnership with WB4ALL are organising a 'peacebuilding and literacy through tech innovation' bootcamp for 16 students from the University of Juba from October 24 - 28, 2016 at the Regency Hotel in Juba, South Sudan.

10 hours ago

The transformational power of cloud in Africa
The transformational power of cloud in Africa

In March 2016, IBM opened its first Cloud Data Centre in South Africa, providing cloud services to enterprise clients. Just a month later, SAP announced that it was partnering with South Africa's Dimension Data to launch SAP HANA Enterprise Cloud, a cloud platform offering a range of business intelligence solutions for its growing African market.

By Brett Parker 11 hours ago

CoLab. Source: Disrupt Africa
CoLab is northern Nigeria's first tech hub

CoLab has opened in Kaduna, the state capital of Kaduna State in north-western Nigeria, offering working space, mentorship and training to local startups.

By Tom Jackson 11 hours ago

Philip Odiakose
A crusade for media measurement in Nigeria

In an interview with BrandArena, the lead consultant of Nigerian independent measurement and evaluation agency, Philip Odiakose, spoke on the need and benefit to have a body that regulates the activities of independent media monitoring and measurement agencies in Nigeria.

13 hours ago

You can't manage what you can't measure
You can't manage what you can't measure

The African marketing landscape is changing, and changing rapidly. Today, businesses are forced to adapt to an increasingly internet-savvy consumer, or face being left behind. Building a successful online marketing strategy and measuring its ROI however, takes experience, careful planning, and access to the right data.

Issued by Meltwater 1 day ago

Andrew Patrick Luwandagga. Source: UBC TV
Ugandans mourn veteran TV journalist

Ugandans mourned the sudden death Saturday of veteran TV journalist Andrew Patrick Luwandagga, praising him for his pioneering work in the sports field.

1 day ago

Image by 123RF
TLN agency Nigeria expansion

The Travel Lifestyle Network (TLN) agency collective has announced that Nigeria-based public relations agency TOPCOMM PR Concept and Events has been invited to join as an associate member, becoming the second agency on the continent to receive this recognition.

1 day ago

Pay as you go solar power
Pay-as-you-go solar power growth in Africa

Pay-as-you-go (PAYG) solar is a big deal in Africa, with companies like M-KOPA Solar and PEG Ghana making waves. Over in Uganda, another such company is seeing significant success from the model, even without external investment.

By Tom Jackson 1 day ago

Jeri Curry, president and CEO, Enset (Image source: YouTube)
Why NGOs need to embrace digital now

From garnering greater support through transparency to building online credibility with funders, and having a platform to maximise sharing of their authentic stories, NGOs can only benefit from having a sound web presence.

By Sindy Peters 21 Oct 2016