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Development Diaries launches The Social Media Awards Africa
Development Diaries launches The Social Media Awards Africa

The Social Media Awards Africa (SMAA) is a premier continental initiative by Development Diaries Ltd/GTE, launched to recognise and celebrate excellence, creativity and the impact of social media.

22 Oct 2014 08:13

Driving consumer engagement in Africa
Driving consumer engagement in Africa

The figures are well known and the sentiment even more so - Africa is enjoying significant growth of the middle class; GDP growth exceeds population growth, so access to disposable income is on the rise and this is expected to grow even further as we edge towards a working-age population of close to 1.3 billion people by 2050. We also have a significant skew to youth, with close to two-thirds of Africa's population being 25 and younger.

By Derek Bouwer 22 Oct 2014 06:26

The importance of mobility and BYOD trends
The importance of mobility and BYOD trends

We get bombarded with false promises and claims every day. We receive SMSes about 0% interest loans and tons of spam mail about our Irish lottery winnings worth millions of pounds. It is no wonder that people automatically switch off when they hear about the "next big thing that will change your life".

By Duaan Dekker 21 Oct 2014 15:25

ACEC2014 speakers, lineup released
ACEC2014 speakers, lineup released

Co-hosted by the Association Racines/Arterial Network Morocco, the 4th ACEC will take place in Rabat, Morocco, from 13-15 November 2014. More details of the conference programme and speakers have been announced.

21 Oct 2014 14:01

Could mobile marketing be the key to combating Ebola in Africa?
Could mobile marketing be the key to combating Ebola in Africa?

With approximately 8,000 people infected with Ebola, nearly 4,000 deaths in five West African countries due to the virus, and the whole world on high alert, the question arises: how do we effectively inform Africans about the facts? How do we help those with the virus get response to the rest of the country, place ways of preventing it from spreading, and how do we take action to eradicate this threat? Mobile marketing could be the key.

By Craig Rossouw 21 Oct 2014 12:21

Solutions for the cash to digital convergence
Solutions for the cash to digital convergence

Co-founder and CEO of cash-based POS platform provider Nomanini, Vahid Monadjem, will be discussing solutions for the cash to digital convergence at AfricaCom 2014. His presentation is at 12.40pm on day two of the conference on 12 November under the Mobile Money and m-commerce stream.

21 Oct 2014 11:55

What the African data gap means for business
What the African data gap means for business

With the buzz on President Obama's Power Africa initiative, the NASA composite map showing the world's haves and have-nots of electricity has become an iconic image. The US is brightly lit, as is Europe and parts of Asia. India, Indonesia, and Brazil, sparkle in the nighttime map. And then there is Africa, nearly dark but for a smattering of lights around South Africa, Lagos, and the Mediterranean shores. At last, the world has finally woken up to the pressing need for electricity in Africa.

By Carol Pineau 20 Oct 2014 11:26

Kenya in drive to have 40% local content on broadcasting platforms
Kenya in drive to have 40% local content on broadcasting platforms

Kenya, through the Communications Authority of Kenya, has set out to enforce a directive that will have all television stations in Kenya air 40% local content in their program lineup.

By Susan Mwenesi 20 Oct 2014 08:52

East Africa to benefit from cross border money transfer service
East Africa to benefit from cross border money transfer service

Airtel Money is set kick off the pilot phase of a cross border money transfer product in East Africa on 1 November 2014. This will reportedly enable customers to send, receive and withdraw money from their Airtel Money wallets.

20 Oct 2014 07:11

Three factors that will make or break your email marketing campaign
Three factors that will make or break your email marketing campaign

Email marketing has evolved from the 'spam age' and has since found its place as one of the most cost and time-effective marketing tools that can be used at the forefront of almost any marketing campaign.

By David Sylvester 20 Oct 2014 07:06

TBWA\Africa conference to focus on scope for sustained business expansion
TBWA\Africa conference to focus on scope for sustained business expansion

In a quest for continued strong growth, Zimbabwean communication businesses aligned with the Africa network of the global TBWA\ advertising group are about to plug into the latest creative trends and marketing industry developments. The scope for sustained business expansion across sub-Saharan markets is high on the agenda at the annual TBWA\Africa conference in Maputo, Mozambique, from 22-24 October.

18 Oct 2014 09:49

How to make your mobile app go global
How to make your mobile app go global

Putting mobile apps within reach of a global audience is one of the easiest steps companies can take to tap into the market of more than one billion potential online smartphone customers.

By Ian Henderson 17 Oct 2014 15:00

The cultural differences and doing business in Africa
The cultural differences and doing business in Africa

Africa has been earmarked as a big growth market in which to operate, but you need to know what you're doing to achieve any kind of success in this dynamic environment.

By Louise Robinson 17 Oct 2014 11:56