[Noëleen Bruton] It's been exciting watching the phenomenal growth of digital media both locally and globally in the past say two decades. This, of course, has given marketers a whole new category of media in which to spend our advertising budgets.
13 May 2013 11:27The 15th PAMRO meeting and All Africa Media Research Conference will take place from 25-28 August 2013 in Madagascar, and this is the second call for presentation submissions.
6 May 2013 17:15
[Chemory Gunko] Before you sign off on that near perfect logo you've had commissioned, here are a few things to consider when making your choice.
6 May 2013 09:30
[Donna Rachelson] Often, in business or personal encounters with other people, we hear the phrase, "So, tell me a bit about yourself." Yet many of us don't have a well-packaged answer ready. And that means that we miss out on an opportunity to quickly convey all the most important things we want people to know about us. Instead, we ramble and leave out key bits of information.
23 Apr 2013 14:33
Bank Windhoek recently contracted Z-Card Africa, Middle East, India and Turkey (ZAMI) for the second time, to reproduce three different Z-Cards which engage the youth and educate them about the bank's different debit accounts and cards.
22 Apr 2013 12:14
LONDON, UK: Here are the nominations for the D&AD Awards. See this year's In Book winners and Nominations below. Yellow Pencil winners will be revealed on Wednesday 12 June at the
Awards Ceremony.
22 Apr 2013 11:05
[David Mattin] LONDON, UK: Heritage is the new baggage. The future belongs to Clean Slate Brands.
22 Apr 2013 09:09
[Ted Leonhardt] SEATTLE, US: Fred is the owner of a small design firm. His work has recently become recognised for using design thinking to build brands through social media.
20 Apr 2013 12:35
SINGAPORE / JOHANNESBURG, SA: Mobile devices are more important to consumers than money, keys or food, yet marketers are yet to unlock the full potential of mobile.
17 Apr 2013 11:39
Loerie entries are now open, and those that get their work in by 15 April 2013; get 10% off their entry fee. The final deadline for entries is 31 May and agencies or marketers throughout Africa and the Middle East can enter their work.
4 Apr 2013 10:04
CNN International Ad Sales' creative unit, Turner Commercial Productions (TCP), has produced and edited an advertising campaign for Zambia Tourism, designed to showcase the country's rich culture, wildlife, history and beauty to a worldwide audience (video)
27 Mar 2013 15:47
[Françoise Henderson] Françoise Henderson provides some insight into the pitfalls of corporate localisation.
19 Mar 2013 12:01
[Keenan Harduth] Anyone who knows anything about
SXSW knows that it is a frenzied week of interactive conferences, film and music. This year it is even bigger as its the 20th anniversary of the event, which means there are over 5 000 events in the city of Austin, Texas.
14 Mar 2013 10:17
[Keenan Harduth] After six years of research into why businesses succeed or fail in China, Emily Chong, the acting vice president of design and marketing for Frog innovation specialists, tackles the subject of survival strategies for brands in China. The parallels and differences in marketing to South Africans were startling.
13 Mar 2013 10:28