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Episode 174: Simple, efficient, agency software with Magnetic.

Date: 19 May 2016
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Africa is poised for a digital revolution

Africa's CEOs look to innovation and technology to boost growth in a challenging global economic environment...

2 days ago

When the going gets tough, the tough do more research
When the going gets tough, the tough do more research

A recent downgrade in Africa's predicted growth reflects many of the difficulties facing sub-Saharan Africa...

2 days ago

The opportunities in retail disruption
The opportunities in retail disruption

CEOs from Coca Cola, Nestlé, Tesco, Alibaba and more, to attend 60th Global Summit of the Consumer Goods Forum in Cape Town this year...

16 May 2016

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Boost in Japan-Africa ties

Japan is increasingly eager to support Africa's transformation...

By Kingsley Ighobor 12 May 2016

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Africa's growth: meltdown or slowdown?

The main reasons for a relative economic slowdown are not unique to Africa and are the same as those weighing down the global economy...

12 May 2016

The six Africa youth trends you can't ignore
The six Africa youth trends you can't ignore

Six trends that reflect the new attitudes and changing priorities of African youth in 2016...

11 May 2016

Fast internet for Africa by 2020
Fast internet for Africa by 2020

Campaign launched for faster internet for all Africa by 2020...

By Gabriella Mulligan 9 May 2016

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Africa looks to its entrepreneurs

With unemployment rates around the continent remaining worryingly high, a majority of African nations are hoping entrepreneurship will create jobs...

By Raphael Obonyo 9 May 2016

Effective Measure expands into Africa
Effective Measure expands into Africa

Effective Measure has expanded its coverage of the African media market...

9 May 2016

Food & Hospitality Africa food demonstration
Pan-African food and hospitality show launches

Food and Hospitality Africa launched this week to showcase trade opportunities into Africa...

4 May 2016

Achieving Africa Agenda 2063 development goals
Achieving Africa Agenda 2063 development goals

Capacity remains the missing link in achieving development goals in Africa...

4 May 2016

Growth falls to 15-year low in Sub-Saharan Africa: IMF
Growth falls to 15-year low in Sub-Saharan Africa: IMF

Economic growth in sub-Saharan Africa fell last year to its lowest level in 15 years...

4 May 2016

Rethinking global media planning with Thalamus
Rethinking global media planning with Thalamus

Picture a real-time newsfeed of all advertising, mobile and tech-related articles worldwide to complement fully democratised global media planning data. Welcome to the future, as Thalamus has made this a fully customisable reality...

By Leigh Andrews 26 Jan 2016

Botswana hosts Innovation Prize for Africa
Botswana hosts Innovation Prize for Africa

The African Innovation Foundation (AIF), in a joint collaborative effort with the government of Botswana, represented by the Ministry of Infrastructure, Science and Technology and the Botswana Innovation Hub (BIH), has announced that the next Innovation Prize for Africa (IPA) will be held in Gaborone, Botswana in June 2016...

21 Jan 2016

Marketers will unite sales and media touchpoints in new ways in 2016, says Millward Brown
Marketers will unite sales and media touchpoints in new ways in 2016, says Millward Brown

Millward Brown's annual Digital and Media Predictions for the year ahead outline the need to optimise video and mobile advertising, evaluate connected TV opportunities and develop inspiring branded content...

Issued by Millward Brown 12 Jan 2016

The Vizeum team celebrating their Annual AdFocus 'media agency of the year' win
That winning Vizeum vision

With so many media agencies servicing the local marketing industry, what does it take to really make an impact? Having clinched the title of 'media agency of the year' at the recent Annual AdFocus Awards for the first time, Vizeum has the answers...

By Leigh Andrews 11 Jan 2016

Broaden your horizons with Expo Africa
Broaden your horizons with Expo Africa

The prospect of marketing your business in Africa can be a daunting one. There are so many aspects to consider when promoting your brand, and logistically, marketing your product can be complex and costly...

Issued by Expo Africa 4 Jan 2016

Gaby's Earth Foods nuts about health!
Gaby's Earth Foods nuts about health!

TLC Marketing Worldwide-Africa sat with Adriano Salgado, the new director of family-run business, Gaby's Earth Foods, to find out how he is adjusting to the role and what he has planned for the company going forward...

Issued by TLC Marketing Worldwide 30 Jul 2015

Performing optimally in the digital sport media space
Performing optimally in the digital sport media space

What do you get when you amalgamate two previous company names Premium TV and Inform? Perform Group, of course. Peter Burroughs, Perform Group Africa MD, explains how the company keeps scoring goals on the continent...

By Leigh Andrews 14 Jul 2015

Killing two birds with one stone
Killing two birds with one stone

In securing the Above the Line (ATL) business of a client in Africa, and a major local client, Switch has a launched itself squarely into the advertising space...

By Danette Breitenbach 2 Jul 2015

TLC Marketing Africa appoints new Partnership and Content Director
TLC Marketing Africa appoints new Partnership and Content Director

Ntsiki Balfour will head up the Partnership and Content division of TLC Marketing, responsible for the strategic direction of TLC's partner relations, both for independent networks and key brand partnerships...

Issued by TLC Marketing Worldwide 8 May 2015

@Marketing4Youth #Africa
@Marketing4Youth #Africa

Brands should have a bad case of FOMO* when it comes to marketing to the youth in Africa, because if you engage with the youth market now, you could potentially have a customer for life...

By Charles Foster and Ilse Dinner, Issued by Millward Brown 8 May 2015

African tourism opportunities become more tangible
African tourism opportunities become more tangible

The Rezidor Hotel Group's Global Director of Sales and Marketing tells us about destination marketing, the first five-star hotel in Sierra Leone, and the challenges of marketing to/in Africa compared to the rest of the world...

By Leigh Andrews 15 Apr 2015

Anyone for tea? Sugar? Milk? (Image: Public Domain)
The curious case of milk & popcorn in Nigeria

I never fully appreciated the phrase "We are a product of our environment" until coming to Lagos. Small, seemingly inconsequential aspects of a society have a ripple effect affecting culture as a whole...

By Ahmed Bulbulia 16 Mar 2015

Call for entries to the All Africa Business Leaders Awards 2015, new categories
Call for entries to the All Africa Business Leaders Awards 2015, new categories

The All Africa Business Leaders Awards 2015 have opened for entries from Africa's leaders and change makers of business in East, West and Southern Africa...

13 Mar 2015

African tourism acts to shake off Ebola stigma
African tourism acts to shake off Ebola stigma

BERLIN, GERMANY: The impact of the deadly Ebola virus fell mainly on three African countries but tourism has taken a hit across the continent of more than 50 nations as fear has kept many visitors away, tourism chiefs say...

10 Mar 2015

Female millennials are the most confident and ambitious of any female generation
Female millennials are the most confident and ambitious of any female generation

New PwC survey dispels myths about women and work...

5 Mar 2015

New research: How employee emotions' impact on customer experience
New research: How employee emotions' impact on customer experience

The latest Ask Afrika Orange Index provides customer service trends based on 13 years of data, across 32 industries and 155 companies...

4 Mar 2015

Publicis Groupe Epic Communications
Publicis Groupe Epic Communications

PARIS, FRANCE / JOHANNESBURG-CAPE TOWN, SA: Publicis Groupe has announced today the acquisition of the South Africa-based company Epic Communications, one of SA's leading independent integrated strategic communications agencies...

26 Feb 2015

Bookmarks Awards reflect a maturing industry
Bookmarks Awards reflect a maturing industry

Winning a Bookmarks Awards is important. It is meaningful for a number of reasons, of which the winning is the least important...

By Danette Breitenbach 23 Feb 2015

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