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Biz Takeout's

Episode 86: The power of brands in the mass communication landscape

Date: 22 Apr 2014
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Episode 84: Agency focus - Source

Date: 2 Apr 2014
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Episode 82: An African Path to Success & Effective Measure

Date: 24 Feb 2014 | Time: 39:00min
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[SXSW Interactive 2014] SXSW highlights - Gary Vaynerchuk

Originally, Gary Vaynerchuk wasn't on the schedule for SXSW 2014, so when I saw that he was the keynote speaker on the first day, I made sure that this was one talk I didn't miss.

By Mark Schefermann 1 Apr 2014 09:40

Brand building vs ROI - what should your marketing agency focus on?

When I was studying marketing, my lecturer said that one of the best ways to spread brand awareness is through your customers.

By Daryn Smith 31 Mar 2014 06:45

Nigerian enterprises to deploy UCC solutions

Recent research from global IT market intelligence firm International Data Corporation (IDC) states that more than 45% of enterprises in Nigeria are planning to deploy unified communications and collaboration (UCC) solutions in the next three years.

20 Mar 2014 13:13

The anatomy of content marketing

If you don't know what content means, don't bother looking it up in a dictionary, you may not find the answer you seek.

By Erik de Jager 13 Mar 2014 10:34

[Biz Takeouts Lineup] 83: Harley Davidson, The Entertainer and Rich Simmonds

Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 6 March from 9am-10am as we chat to Michael Carney of Harley Davidson Africa, Natasha Pendleton from The Entertainer and Rich Simmonds about his new book. [twitterfall]

5 Mar 2014 10:10

MailCliq email newsletter platform launched

MailCliq, reportedly Nigeria's first email newsletter platform, is web based software for email newsletters that lets you send trackable email campaigns and newsletters at an affordable price.

26 Feb 2014 08:23

We need to stop being suckers

I'm sick of people trying to scam other people. I don't mean those poorly punctuated 'Dear Beloved' emails. Nor those irritating Amway-ers who were school friends...

By Tiffany Markman 3 Feb 2014 08:37

Your database: A goldmine of repeat customers

Many businesses think that the only way they can grow their business and increase their revenue is by recruiting new customers.

By Jerome Hendricks 23 Jan 2014 14:09

Social media: Not just for IT and marketing departments

Social media is your entire business, you need to create a complete social ecosystem of your business for all departments to embrace with open arms.

By Conrad David 18 Jan 2014 10:00

Cannes Lions 2014 now open for delegate registration

CANNES, FRANCE: Cinemark, the local SA representatives of Cannes Lions and its affiliates, with their passion for both great film and advertising, bring you the latest information from the world's premier advertising festivals.

15 Jan 2014 11:21

Inaugural Lions Health Awards now accepting entries

CANNES, FRANCE: Lions Health, the new bespoke Festival and Awards celebrating creativity in healthcare marketing and communications, has opened for entries.

9 Jan 2014 11:38

Image changes in Gmail to affect reporting results

Last week, Google announced the changes they've made to referencing and caching images. These changes came with no warning, leaving eMarketers little time to test how it will affect their campaigns.

By Warren Cornelius 19 Dec 2013 09:34

Four perils of a 'December mindset'

At the time of writing this article there were 34 days to go, before the end of 2013. This is a time during which we should start a paradigm shift, to seeing 2013 for what it is: The year that's gone by. Right? Wrong!

By Catherine Milward-Bridges 29 Nov 2013 07:51

Contact engagement - The new deliverability gem

Have you ever wondered why your emails are no longer getting to the inbox, despite all your best practice efforts? Have a look at what the ISPs consider before allowing your mail to reach the inbox...

By Lindani Tshabangu 21 Nov 2013 07:38

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