Experiential marketing: production, a new work of smart

[Romy Paull] I couldn't resist recently 'favouriting' a Robin Sharma tweet that said "Excellence lies in the follow through, not in the brilliant idea." While there is no one without the other, seeing those words out there on my timeline in the 'twitterverse' had me excited about this affirmation of the art of execution. 15 May 2012 09:28

2012 Loeries entries open with category changes

A separate category for entries from outside of South Africa has been introduced to the Loeries, which has issued its 34th call to enter today, Thursday, 15 March 2012. In order to better promote the work being produced throughout the region, "Rest of Africa and the Middle East" will be judged separately to allow improved representation of all regions and offer greater exposure to each region's creative output. 15 Mar 2012 12:15

[Biz Takeouts Podcast] 16: Destination marketing and cultural awareness

Find out how to market a vibrant and diverse country such as India by listening to the Biz Takeouts podcast of this week's Bizcommunity/Chai FM Media & Marketing radio show, which airs every Wednesday 6pm-7pm on 101.9 FM in Johannesburg and via streaming audio. [twitterfall] 23 Sep 2011 11:13

EXCLUSIVE: Lowe drops Bull, Peter Badenhorst joins as ECD

[Herman Manson: @marklives] Lowe Bull is rebranding as Lowe and Partners South Africa after the international parent company acquired a majority share in the local agency. Its two offices become Lowe Johannesburg and Lowe Cape Town. 20 Feb 2012 09:24

[2011 trends] Ever-changing ad industry, constantly developing trends

[Adene van der Walt] So what we can expect to see in 2011? The industry is always changing and new trends are constantly developing and therefore it is crucial to keep the following top of mind. 18 Jan 2011 15:13

[2012 trends] 12 words we'll see more in 2012

[Tiffany Markman] Wait. That's a bit of a fib. Sorry. Every year, my Biz Trends contribution is a wish list of stuff I'd like to see happen in marketing, communication or writing. I'm often right. But this year I want to be right. 11 Jan 2012 12:09

How personal branding benefits your company brand

[Donna Rachelson] Businesses today have it tough. As soon as you develop something new, a competitive premise or a product/service that will set you apart from your competitors, your rivals all copy you and that competitive advantage is quickly lost. 27 Mar 2012 11:25

[Biz Takeouts Lineup] 16: Destination marketing and cultural awareness

Biz Takeouts is going all Indian at 6pm-7pm tonight, Wednesday, 21 September 2011, by looking at various Indian stage shows and festivals and the growth of Indian airline Jet Airways. We will also discuss destination marketing and how to create cultural awareness. Tune in to the Bizcommunity/Chai FM Media & Marketing radio show on 101.9 FM in Johannesburg and via streaming audio. [twitterfall] 21 Sep 2011 14:30

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions. 23 Feb 2011 07:22

[2011 trends] It's a Wild. Wired. Wellthy. World!

[Gisele Wertheim Aymes] The recent global recession has changed our world forever. In a new digital age, characterised by oversupply and too many product types in almost every market, the challenge for companies will be to locate and capture pools of high-profit demand and be able to move with speed and flexibility to take advantage of them. Here are 11 trends for 2011. 18 Jan 2011 14:17

Facebook brand page changes require greater PR involvement

[Trevor van de Ven] Facebook's announcement last week - that, as of 30 March 2012, all brand pages on the social media website will change over to the new timeline format - has caused many agencies and marketing departments to ask, "So what?" 6 Mar 2012 14:52

[2012 trends] Getting found in 2012

[Lana Hindmarch] In 2011, further innovations in the online space meant that consumers became even more savvy about blocking out traditional forms of advertising. Buyers also showed that they have the capability to evaluate the products and services they need on their own. 27 Jan 2012 13:01

Internships: making the right choice

[Charl Thom] It's that time of the year when the inboxes of HR departments and agency execs start overflowing with internship applications. Starting your career with the right agency is arguably one of the most important decisions you'll make. It will lay the platform for and possibly set the course for the trajectory of your career. 30 Nov 2011 12:42