#YouthMonth

Harnessing the evolutionary power of smart packaging in Africa

For the last few years, packaging industry professionals have been curious about the future of smart packaging. Whilst barcodes and QR codes were once considered the "next big thing", the acceleration of technology is transforming smart packaging...

3 days ago

Investing in your customers yields returns

The 2018 edition of Africa's customer experience summit, CEM Africa, will focus on return on investment as the African CX market matures and investment increases...

14 Jun 2018

How data and content is powering marketing innovation in Africa

Data and content will be the two factors that continue to drive innovation for African brands across the continent...

By Cathy Ibal 8 Jun 2018

Brands need to lead gender equality in Africa

Gender equality is a powerful driver for change and prosperity on the African continent, but brands need to take a leadership role...

By Temitope Iluyemi 7 Jun 2018

#AfricaMonth: "African consumers are on the rise" - Pernod Ricard

All about the luxury brand's African consumer market and tailoring their 'premiumisation' approach to the mobile-first continent...

By Leigh Andrews 31 May 2018

Building better relationships between brands and influencers

Ofentse Maloba explores ways how brands and influencers can build better relationships that can benefit them both...

By Ofentse Maloba 31 May 2018

Kwese TV secures top brands for world cup sponsorships

Kwesé TV inks impressive multi-territory deals with leading global brands for the 2018 FIFA World Cup...

30 May 2018

Tech, content and creativity drive biggest ever rise in BrandZ Top 100 Most Valuable Global Brands

The total brand value of the BrandZ Top 100 grew by a record 21%, adding almost $750bn to the ranking, now valued at $4.4tn...

Issued by Kantar Millward Brown 29 May 2018

#AfricaMonth: Rewriting the African narrative on reputation

The recent ethics and reputation study conducted by Reputation Matters on behalf of the African Public Relations Association, has highlighted many opportunities for the continent to take charge of its narrative...

29 May 2018

The most admired African brands announced

Brand Africa's 100 list of Africa's Best Brands for 2017/18 was released last week at an awards ceremony in Johannesburg, South Africa...

28 May 2018

#AfricaMonth: Brands and cultural diversity across Africa

Reputation is 100%-dependent on landscape comprehension, so brands in Africa need to understand cultural diversity across the continent...

By Trevor Chueu 25 May 2018

#AfricaMonth: Beware - Africa's brand growth comes with counterfeiting challenges

Africa is an ideal market for brand holders and counterfeiters as growth in brand investment creates demand...

By Vanessa Ferguson 25 May 2018

Zimbabwe applies to rejoin Commonwealth

Zimbabwe begins process to re-join Commonwealth - observers invited to July elections...

22 May 2018

Brand investment rises in East Africa

The East African IP landscape has shifted fundamentally, says Bowmans regional IP head...

21 May 2018

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