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Episode 103: IMC conference sponsor, Everlytic, talk POPI and email marketing

Date: 1 Sep 2014
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Episode 102: Cosmopolitan Millennials Research and Agency Focus on Utopian Advertising.

Date: 22 Aug 2014
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Episode 101: Groupon SA’s new CEO and The Digital Edge Live event.

Date: 15 Aug 2014
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Joe Public grows in Africa - Joe Public
Joe Public grows in Africa

Communications group Joe Public is excited to announce its partnership with integrated communications agencies Cosse (Nigeria and Ghana) and HWMiT (Zimbabwe)...

Issued by Joe Public 17 Jul 2014 13:31

Better days ahead for Nigeria's outdoor ad industry
Better days ahead for Nigeria's outdoor ad industry

The huge potential of the outdoor advertising industry in Nigeria and Africa at large has again been brought to the fore. Stakeholders unanimously agree that better days...

By Clarkson Eberu 16 Jul 2014 09:20

ZenithOptimedia releases its 'Global Adspend' forecasts
ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

The state of the nation: Advertising in Africa
The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013 14:25

Danette Breitenbach
Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013 05:42

Nigerian Entertainment Today rolls out first ad campaign
Nigerian Entertainment Today rolls out first ad campaign

Nigerian Entertainment Today (NET) reported yesterday, 6 August 2013, that it has launched its first-ever ad campaign highlighting what's most important to it "as a news organisation telling the world about entertainment and celebrities from Nigeria and the rest of Africa."

7 Aug 2013 06:12

Court urged to restrain implementation of advertising code
Court urged to restrain implementation of advertising code

Abdulwahab Abdulah, today, 5 August 2013, reported on Vanguard that the Newspapers Proprietors Association of Nigeria (NPAN) has "urged the Court of Appeal to restrain the Advertising Practitioners Council of Nigeria (APCON) from implementing the advertising code, which empowers it to vet and approve adverts before publication by print media in the country."

5 Aug 2013 11:39

Aegis Media unveil Baileys new bottle

Aegis Media were asked to do a campaign for Baileys, a Diageo brand, in both Nigeria and Kenya, and 72 hours later had a creative concept and execution plan that fully answered and met the client's brief and saw three of their network brands - Posterscope, Isobar and Carat working as one integrated unit.

9 Jul 2013 12:19

Awareness campaign, Shuga to reach Nigeria
Awareness campaign, Shuga to reach Nigeria

MTV Base and the MTV Staying Alive Foundation, have joined forces with the Nigerian government's National Agency for the Control of AIDS and the Bill & Melinda Gates Foundation to combat a lack of awareness and misinformation about HIV, sexual responsibility and teen pregnancy among Nigerian youth, using the medium of Shuga, MTV's TV series and multimedia campaign.

26 Jun 2013 10:30

AdFu partners with Yookos to reach into Africa

AdFu, the audience and display inventory network of sites owned by Kagiso Media, has extended its reach into the African online market by adding the Africa-born social network, Yookos, to its portfolio. This adds even more inventory to AdFu's African value proposition while also helping Yookos to drive revenue growth by maximising inventory yield.

14 Jun 2013 11:10

Vodacom Nigeria 'invites' interaction with a PocketMedia Changer
Vodacom Nigeria 'invites' interaction with a PocketMedia Changer

Connectivity is changing the face of Nigerian business. To get this message across to its client base, Vodacom Business had an innovative invitation produced by PocketMedia Solutions, called the Changer, which served as an invitation to the launch of its new Machine-to-Machine Solutions.

23 May 2013 12:48

MTV Base to launch MTV Africa All Stars
MTV Base to launch MTV Africa All Stars

MTV Base is set to launch the inaugural MTV Africa All Stars, a pan-African music and youth empowerment campaign saluting the star quality and widespread appeal of contemporary African musicians.

2 Apr 2013 12:18

Airtel unveils new network campaign
Airtel unveils new network campaign

In demonstration of its robust and extensive network coverage across the country, telecommunications services provider, Airtel Nigeria has unveiled a new campaign to capture its network's milestones and efforts in empowering Nigerians with relevant telecommunications services and mobile telephony solutions.

22 Mar 2013 11:08

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