Promoter - Marketing

Job description

• Promote the company’s accredited and non-accredited training programmes.
• Distribute flyers, brochures and other promotional material.
• Approach individuals, businesses, schools and community organisations.
• Explain course content, entry requirements, duration, fees and available training dates.
• Generate and record prospective learner and corporate-client leads.
• Follow up with interested clients and assist with registrations.
• Promote public courses, corporate training and customised workplace programmes.
• Conduct telephone, email, social-media and face-to-face marketing.
• Attend exhibitions, career fairs, community events and promotional campaigns.
• Assist with arranging presentations and meetings with prospective clients.
• Maintain accurate daily records of enquiries, leads, follow-ups and registrations.
• Submit daily and weekly promotional activity reports.
• Work towards agreed lead-generation, registration and revenue targets.
• Maintain professional conduct and represent the company positively.
• Ensure that all promotional information provided to clients is accurate.
• Protect confidential client and company information.
• Support general marketing and administrative activities when required.

Key performance indicators

• Number of prospective clients approached.
• Number of qualified leads generated.
• Number of learner registrations secured.
• Number of corporate meetings arranged.
• Conversion rate from enquiries to registrations.
• Revenue generated from promotional activities.
• Completion of daily and weekly reports.
• Accuracy of information supplied to prospective clients.
• Attendance, punctuality and professional conduct.
• Achievement of monthly promotional targets.

Requirements

Minimum requirements

• Grade 12 or equivalent qualification.
• Previous promotion, sales, marketing or customer-service experience is advantageous.
• Good verbal and written communication skills.
• Confident, professional and comfortable approaching prospective clients.
• Basic computer and social-media skills.
• Ability to work independently and meet targets.
• Knowledge of training services or skills-development programmes is advantageous.
• A valid driver’s licence and access to reliable transport may be required.

Posted on 18 Aug 20:51, Closing date 17 Oct