I am writing this col from one of the best ‘offices' today on the planet, courtesy of Mother Nature: a balcony overlooking the sea on Margate beach which is drenched in sunshine, plastic chairs and all. It will not be easy to return this evening to the remains of winter. Loerie awards MD Andrew Human may want to bury his head in the sand a while longer too, rather than face dealing with a response to the leaking of the annual Loerie awards results last week before the main event – by his own website. It's a pity, with all the media on the ground, they fell into the classic PR mistake of ‘ignore and hope it will go away', rather than calling a press conference and dealing with it then and there. Instead, industry creatives, fearing a cover up, sought the media out. Oh well, what would the Loeries be without some skinner and skandaal? It was a stunning weekend in the end in total with brilliant event organisation and worthy winners. And that's what we were all here for in the end: to celebrate creative excellence. The Biz team, decked out in our trademark red, wrote, videoed and took pix 24/7 over the weekend, posting live and constantly from the minute we landed – go to our special Loerie section on the www.bizcommunity.com home page. Vlogging partner Zoopy.com and photographer Hush Naidoo posted to Bizcommunity's additional dedicated Loerie video and image channels on Zoopy.com and Loeries Gallery on Bizcommunity. There was also extensive coverage in our blog: http://blog.bizcommunity.com/index.php/category/loeries/. We'll be posting a lot more over the week as well, so keep popping in for more. Thank you to the entire 15-strong Bizcommunity.com team and partners for all the hard work. You rock!
From Dirty Skirts to dirty secrets at Loeries [Louise Marsland] The dirty little secret at Loeries this weekend, which no one wanted to really mention in public, but had plenty of opinion on privately, was the apparent inadvertent leaking of the list of Loerie awards results for most of the Saturday and Sunday night awards, by of all culprits – the Loerie committee itself. Loerie Awards MD Andrew Human called it an “IT error”, but industry folk were using much stronger language, with some award-winning creatives going so far as to call it a “disgusting oversight” which put a spoiler on the annual awards by taking away the element of surprise.
Loeries ‘slick and professional' [Louise Marsland] The organisation of the 29th annual Loeries on the ground this year was the most “slick and professional” operation in many years as Margate rolled out the red carpet and the weather played along, providing an oasis of warmth and sunlight from the weather-battered centres of Cape Town and Johannesburg. From a circus carnival atmosphere on the beachfront Sunday night courtesy of the SABC after party, to the Vodacom VIP lounge, the media centre at the Margate Hotel, to the Media24 Heat afterglow party Saturday night and the various private parties around town and brand activations, the organisation of the whole weekend was a significant success.
Double Grand Prix for Sunday night Loeries The Loerie festival weekend culminated in a show-stopping awards ceremony on Sunday evening, 29 July 2007, seeing two Grand Prix awarded and a total of 82 awards on the night. The Jupiter Drawing Room South Africa and Impact/BBDO, based in Dubai – a first for the awards - flew away with the two Grand Prix.
Slick and sassy Saturday Loeries [Louise Marsland] Despite the fact that by the second category it was evident that many people knew the results from the leaked Loerie list debacle last week, the Loeries this year – kicking off with Freshly Ground raising the metaphorical roof of the big top – was one of the slickest and most professional productions. Starting two hours earlier and herding everyone in one section of the awards venue for drinks worked, bringing the spontaneity and gaiety back to Loeries.
Record Loerie awards Saturday After a record number of entries and a strong set of finalists, the elite Loeries judging panel – comprising over 100 industry specialists – has awarded the Loeries, the industry's highest accolade, to 162 deserving winners. At Saturday night's award ceremony in Margate, there were three Grand Prix awarded to Grid, Lowe Bull Cape and Ogilvy SA. Ogilvy was the winner on the night with a total of 15 awards.
Painting Margate red [Louise Marsland] Bizcommunity.com rolled into Margate early on Friday, 27 July 2007, Ferrari in tow, to paint Margate red. The team, dressed in our brand colours with portable branded red carpets for our video interviews, were highly visible as we took over the Mugg & Bean on the beachfront – dubbed Loerie Laan for the duration – blogging and loading copy and pix from our table centre stage.
Loeries blows into Margate [Louise Marsland] Gale force winds and storms in Jozi and Cape Town couldn't keep them away, as the annual Loerie circus flew into Margate Friday night/Saturday morning. By 10am, Saturday, 28 July 2007, the Margate beachfront was pumping with branded and blinged-out advertising folk, another species compared to the local population who have rolled out the welcome mats – more slick year on year. And this is despite having had to contend with a beached whale earlier this week, a swim ban due to the hundreds of sharks feeding on said whale, high winds which resulted in the awards tent being evacuated Friday night during rehearsals, and an awards results leak scandal which could cause Loerie MD Andrew Human to go grey prematurely.
Loerie prep in final stages [Louise Marsland] Loerie event stagers H-Factor are hard at work putting the final touches to the big Loerie awards ceremonies Saturday and Sunday night in the mega tent structure above Margate on the Kwa-Zulu Natal coast. To watch the next installments of the big build up, click through to the website for Episodes four and five. Over the weekend all the rehearsals for the big nights will be captured – Bizcommunity.com, who have just landed in Durban with a 15 strong crew brings you real time video, vlogging, blogging, stories and all the gossip from Loeries this weekend!
Delivering news with relish [Louise Marsland] Beached whales, balmy weather (as long as the Cape cold front doesn't take a turn past the South Coast), parties galore, ecstatic winners, broken hearts, mullets, Margate and fast food 24/7, no ag pleeze daddy needed… what more could one want from the annual Loerie show? It's all there in the shinest bling affordable. Bizcommunity.com is arriving Friday, look out for us all dressed up in our trademark red. Morrisjones&co did a nice little ad for their client Wimpy to set the scene for the weekend which will be flighted at Durban airport. Take a look.
Mobilista's survival kit for Loeries [Harry Trisos] The Loeries is an annual event that celebrates and recognises great advertising. Some do however claim that it is more about the drugs, sex and rock-and-roll… of marketing. For those intrepid souls who are trekking down to Margate for the weekend - here are a few tips on what to DO and what NOT TO DO with your cell phones this weekend.
Margate is ready and waiting… [Louise Marsland] The tent is up, the bar counters are newly shined and the kids are excited! Margate is almost ready for Loeries this weekend, if the video diary from H-Factor, who are again staging Loeries this year, is anything to go by. The weather blows hot and cold – we'll only really know what it's going to do on the night, as they say! Bring yer thermal baggies just in case!
‘My mom loves my work' Eighties chick Liezl-Mari Long, Joe Public above-the-line creative director, says her mom loves her work, which helps during award ‘droughts'.
Final Loeries programme! [Louise Marsland] My legs are still hairy and my selftan still blotchy, but hopefully I, along with the rest of the 5000 or so descending on Margate for the industry party of the year (and some awards with bird-like statues, Loeries or something) will be beach-ready by Friday, 27 July 2007! To ensure you remember everything and don't have to plead pathetically with the organisers to find you a toothbrush, ticket, date for the night, etc, here's your final checklist and party schedule!
Win an award and get laid Self-confessed ‘rock god' and Capoeira instructor by night, Grant Codron, also a VWV creative by the way, thinks winning awards increases his chances of getting laid.
The perks of being in advertising Alcoholism and lots of free stuff are among the perks of being in the ad industry, according to Ogilvy Johannesburg creative director Jonathan Beggs, as well as those great campaigns that stay with you.
Creda Loerie activation lifts off The latest issue of Blueprint magazine, a custom publication from Creda Communications, will be launched on all Loeries flights to Durban on Mango. “It is fitting that the magazine, the industry mouthpiece of Creda, launches its revamped version focusing on this year's awards,” says Creda executive chair Jacquie Golding. “This special edition of Blueprint captures the excitement of the process leading up to the Loeries, with finalists, judges and guests being flown there aboard Mango.”
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Marketing
‘Thou art a fusty nut with no kernel' Has anyone ever told you “Your bum is the greatest thing about you; so that in the beastliest sense, you are Pompey the Great”? How about “Thou art a fusty nut with no kernel” or “Thou art a disease that must be cut away”? Publishers, their associated teams, freelance writers and journalists were all insulted over the course of a few days as a reminder for the 2007 PICA Awards.
Invest in tangible leadership training Dave Ulrich, the world's foremost strategic HR professor, has suggested ways of making leadership less “fuzzy” and more quantifiable through his concept of a “leadership brand”. Ulrich claims that his concept puts leadership into business terms.
What makes Radio Today a winner [Chris Moerdyk] Marketing doesn't have to cost a fortune, or anything at all for that matter, if one is canny enough, if the fortune of Johannesburg community radio station 1485 Radio Today is anything to go by.
ACA workshop on National Credit Act With a natural inclination for creative use of language that sells, advertisers and marketers now have to choose their words very carefully and simplify their language, following the enactment of the new National Credit Act (NCA) almost two months ago. The Association of Communication and Advertising (ACA) has partnered with the National Credit Regulator (NCR) to host a workshop to discuss the implications of the new NCA for the marketing and communication industry.
2010 FIFA World Cup
FIFA to ratify Cabinet's approval of IBC location [Themba Gadebe] Johannesburg is awaiting FIFA's ratification of Cabinet's approval of the city to be the venue for the World Cup International Broadcast Centre (IBC) during the 2010 FIFA World Cup. Last week Cabinet announced the approval of the Local Organising Committees recommendation that Johannesburg be the host of the IBC's state-of-the-art broadcast hub of the world cup.
Beware of intellectual property violation [Issa Sikiti da Silva] Existing and prospective businesses hoping to make money out of the 2010 FIFA World Cup could get into trouble with the law if they fail to abide by the intellectual property laws, Dr Owen Dean, one of the lawyers appointed by FIFA to protect the world cup trademark and the rights of the organisation, told the audience at the SAMRO 2010 presentation held late last week at the Park Hyatt in Rosebank, Johannesburg.
Joburg to host 2010 broadcasting centre? ITWeb reports that the tender for the 2010 FIFA World Cup international broadcasting centre has gone to the City of Johannesburg and not the City of Cape Town but that Government is refusing to “divulge details before an official announcement is made”. For more, click here.
Advertising
Advertising's new frontiers Remember the early expectations for the cellphone? They predicted 250 000; they got 25 million. Don't make the same mistake about the second digital revolution, now sweeping the world.
Creative Circle results for June 2007 “It was post-Loerie-entry schizophrenia at this Creative Circle's ad of the month,” comments chairperson Rob McLennan. “Here's how the categories felt – strong magazine, ok outdoor, thin press, and weak radio and film. Although there was a clear, popular winner in radio.”
AMASA addresses the topic of transformation - AMASA The Advertising Media Association of South Africa (AMASA) proudly presents Mike Boon, Executive Chairman of the Vulindlela Network, a company specialising in the cultural enhancement of organisations. Mike will be presenting the topic of 'Transformation' at the August AMASA meeting, to be held at the JSE in Sandown.
Lowe Bull awarded Hansa account - Lowe Bull South African Breweries has awarded the Hansa advertising account to Lowe Bull Cape Town, on the combined strength of a pitch in which the agency participated earlier this year, and the work that the agency has produced for Redd's.
Under a week left for Pendoring entries There is less than a week left to enter the thirteenth annual Pendoring Advertising Awards. If you haven't entered yet, the clock is ticking – the entry deadline is Tuesday, 31 July 2007! For more information on the competition, go to www.pendoring.co.za.
Africa
Are you up to the job? The Apprentice is one of the most globally recognised reality television franchises and the programme has, since it was launched in the US three years ago by Donald Trump, been replicated in 23 countries around the world. Nigeria will be the host nation for The Apprentice Africa, sponsored by Bank PHB in conjunction with The Executive Group (TEG) and Storm Vision.
South African Tourism embarks on East Africa road show Tourism in South Africa is booming. It contributes about 7% of South Africa's GDP and with the 2010 FIFA World Cup around the corner, provides an excellent opportunity for the travel trade to sell the country. According to South African Tourism, the East and West African market are important to the overall tourism growth in South Africa. Read the full article on Bizcommunity.com's Africa portal.
Branding
Idea Engineers will grow your brand, reputation & business.
Coca-Cola still best global brand NEW YORK: Google, Zara, Apple, and Nintendo are among this year's top gainers in BusinessWeek's annual ranking of The Best Global Brands. For the seventh consecutive year, BusinessWeek teamed up with leading brand consultancy Interbrand to publish a ranking of the top 100 global brands by brand value.
Adding brand magic to our lives What is a brand? To help understand the concept, think of the basic ingredients of a Coke: it's made up of water, lots of sugar, flavouring and carbon dioxide, which collectively cost under 30c to produce. Combined in a secret formula, a tin of 330ml sells for anything from R3 to R10, depending on where you buy it. That's branding!
Transnet drives new identity [Issa Sikiti da Silva] State-owned transport company Transnet Limited unveiled its new corporate image during a media briefing held at Carlton Centre in Johannesburg yesterday, Monday, 23 July 2007. The re-branding process, executed by Brand Leadership, includes, among others, a new logo, new pay-off line, values, new mission and a vision.
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Cinema
Volunteers needed at wildlife screenings Wild Talk Africa is hosting its first ROSCAR Awards in celebration of natural history, eco-tourism and cultural filmmaking, and entries into the Awards will be screened at Nu Metro cinemas.
Festival for wildlife, travel, cultural filmmakers Durban Wild Talk Africa, for the second time, will host the global wildlife, travel and cultural filmmaking industry in a four-day festival and conference, 27 – 30 August 2007, at the International Convention Centre Durban.
Design
FusionDesign ensures successful Tourism Indaba for Hylton Ross - FusionDesign Indaba 2007 exceeded all expectations with over 12000 attending this South African tourism showcase. Hylton Ross is as synonymous with Indaba as it is with tourism in the Western Cape and the reputation it has as the most trusted tour operator is something it embraces in everything they do.
Digital
Ensight - The Smarter eMarketing Solution
Amatomu link-love tops one million Early this morning, Monday, 30 July 2007, click throughs from South African blog aggregator Amatomu.com reached the milestone one million mark – four months since the counter began ticking.
SA news headline race on Facebook The Mail & Guardian Online recently became the first South African news service to launch a news headline application for Facebook, the popular social networking service that has more than a hundred thousand South Africans buzzing. It has since been followed by News24.com and IOL.
News site reports growth since daily newspaper launch Traffic to the Sunday Times website, now thetimes.co.za, is reporting 20% growth since the launch of The Times daily newspaper in June 2007. The Times aims to be South Africa's most interactive, forward-looking and transparent news source.
Internet growth and the rise of the security risk factor [Clint Carrick] Greater access to the Internet and subsequent explosion in popularity of virtual social networks is fuelling the need for proactive IT security. Global vendors of IT security services and technology state highlight the proliferation of Internet-based services and related products as a factor behind a surge in worldwide threats.
Beyond the Printed Word shows way to digital user DARMSTADT, GERMANY: “Connecting with the digital consumer” is the motto of the 15th international Beyond the Printed Word conference being held for the first time in Dublin, 8 – 9 November 2007. The event, the largest of its kind, is being organised by Ifra and will be chaired by Elan Lohmann, publisher of News24.com.
The dangers of search engine spamming... - Low Fat Digital Communications If search engine administrators feel you are spamming, they may penalise your rankings or remove you from their index - temporarily, or permanently! Search engine spamming is the use of illegal or ethically dubious techniques to assist your rankings in search engines.
Tollreach attacks Media Shop - Tollreach Mindblast On Wednesday morning, 18 July 2007, the Tollreach team – armed with “goodie bags” – attacked The Media Shop, the first in a series of strikes reportedly aimed at advertising agencies and companies in the city of Johannesburg.
Education and Training
The Big Idea at Small Business Week - SA Business Hub The Small Business Week in Cape Town this August (16 – 18 August 2007, Cape Town International Convention Centre) will give you the perfect opportunity to catch up with the latest entrepreneurial thinking. This year Small Business Week has asked The Big Idea to act as official training providers.
USB-ED enhances its offering to business in Gauteng by opening a new office - USB-ED USB Executive Development Ltd (USB-ED), the executive education arm of the University of Stellenbosch Business School (USB), recently celebrated the official opening of its new offices in Gauteng at a cocktail function at the Westcliff Hotel.
Eventing
Conferences are good business [Winnie Graham] South Africa is attracting vast numbers of international conference delegates to its shores and many are returning to South Africa to enjoy holidays, buy homes or even to investigate business opportunities. The international conference phenomena, which has gathered increasing momentum in South Africa since the dawn of democracy in the early 1990s, is now being hailed as a springboard for upmarket tourism.
Tourism minister addresses 2010 challenges Creating an efficient public transport system and increasing airlift, as well as ensuring the safety of tourists, are the main factors that have to be addressed for 2010, said Environmental Affairs and Tourism Minister Marthinus van Schalkwyk at the opening of the Southern African Association for the Conference Industry (SAACI) national conference in Cape Town yesterday morning, Monday, 24 July 2007.
Kadoro delivers imaginative conference for TBWA Africa - Kadoro Events and Communications Amanda Maynard of Kadoro Events and Communications handled this annual event which sees staff drawn from the TBWA\Africa offices gather to strategise the year ahead, refresh on TBWA tools and enjoy some team building. Held at Montecasino from 18 to 20 May, the core of the workshop focused on the TBWA Disruption principles, while showcasing the past year's work from each office.
LiquidChefs prove its worth at Durban July - LiquidChefs LiquidChefs proved its worth on all fronts when taking on the enormous task of servicing no fewer than 10 marquees at the Vodacom Durban July 2007, Africa's greatest horseracing event.
Exhibitions
Inspiration for your home at the Vaal Homemakers Expo - Homemakers Fair Homemakers Expo returns to the Vaal Triangle this week with the second Vaal Homemakers Expo to be presented at the Sport and Events Centre at Emerald Casino Resort from 26 to 29 July. This year's show promises to be a bumper show, accommodating all the home lifestyle needs of homeowners in the region.
Living in the East Coast Johncom Media Investments launched the latest title in its Living magazine stable earlier this week, bringing to four the current offering of these glossy community-focused magazines. East Coast Living, which targets residents of and visitors to KwaZulu-Natal, joins existing quarterly titles Garden Route Living, Sunshine Coast Living, and Winelands Living.
New look Femina hits newsstands Media24 Women's Magazines relaunched Femina magazine today, Wednesday, 25 July 2007, as a title now targeting the lucrative 40-plus women's market. Edited by Glynis O'Hara, the former editorial director of Media24 Africa, she believes that Femina is a strong South African brand with a proud heritage.
Results Media secures rights to publish Marvel Rampage Allegedly a number one selling youth title in the UK, Results Media Group (RMG) will launch Marvel Rampage in South Africa in August 2007 as a 40-page boy's lifestyle magazine that will target kids between the ages of seven and 12, a youth market who live and relate wholeheartedly to the Marvel superheroes.
You can judge a magazine by its cover - Magazine Publishers Association of SA (MPASA) This year's PICA Awards committee was briefed to implement certain changes, namely: to establish new parameters for entry, to revise the categories, to refine the judging process and to incorporate the magazine journalism awards into the PICA Awards.
Media
Recruitment - Advertising, Marketing, Public Relations, Media Sales
SABC-FXI hearings at ICASA postponed [Issa Sikiti da Silva] The Freedom of Expression Institute (FXI)'s bid to have the SABC investigated by the Independent Communications Authority of South Africa (ICASA) for violating its licence conditions, the Broadcasting Act and the Constitution Act, has been dealt a severe blow when the hearings were postponed to a later date. The ICASA's Complaints Compliance Committee (CCC) heard both parties' arguments yesterday, Wednesday, 25 July 2007, at its headquarters in Sandton, Johannesburg.
ICASA to hear FXI complaint against SABC Today, Wednesday, 25 July 2007, the Complaints Compliance Committee of the Independent Communications Authority of South Africa (ICASA) is to hold a hearing to listen to arguments made by the Freedom of Expression Institute (FXI) in a detailed complaint accusing the SABC of having violated its licence conditions, the Broadcasting Act and the South African Constitution, in relation to its handling of the blacklisting of political commentators.
Busy few days for the media [Simone Puterman] NEWSWATCH: It has certainly been a busy few days for the media. The Mail & Guardian Online reports that yesterday, Monday, 23 July 2007, the Competition Tribunal granted Caxton leave to participate in the Naspers/EMN/SuperSport merger procedures, subject to certain conditions and that the SABC launched its international news channel on Friday, 20 July, amidst further furore over its editorial bias.
SANEF welcomes sub judice ruling The South African National Editors' Forum (SANEF) last week welcomed the judgment of the Supreme Court of Appeal in favour of e.tv over an attempt by the national director of public prosecutions (DPP) to prohibit the broadcast of a documentary programme on the baby Jordan murder until the DPP had given his approval.
CEO Awards finalists announced Ann Nurock, CEO of Grey Group Africa; Nunu Ntshingila of Ogilvy; and Fay Amaral of NuMetro Home Entertainment are the three finalists in the Media and Communications Category of CEO Magazine's ‘South Africa's Most Influential Women in Business and Government Awards'. The gala event will be held at Gallagher Estate in Midrand on 3 August 2007.
Mobile
Mobile operator promotes job creation MTN is aiming to help alleviate unemployment through the reintroduction of its M-Charge, a virtual prepaid top up product which allows for the sale of airtime to prepaid subscribers without using cards, vouchers or pin numbers.
UK ruling a victory for VoIP Voice over Internet protocol service Truphone's recent legal victory over telecommunications giant T-Mobile is a milestone for VoIP technology globally, according to South African mobile VoIP operator Yeigo Communications' Rapelang Rabana.
Newspapers
Newspaper, publishing house launches book prize The Citizen recently partnered with 30° South Publishers to offer unpublished South African writers a chance to have their work published and to expand the public's awareness of the wealth of undiscovered writing talent in South Africa.
First ever BidnSave - Independent Newspapers KZN Two Durban newspapers made history in October last year when the Sunday Tribune and sister newspaper The Mercury staged the first ever on-line event auction on the African continent.
Online Media
Beyond online usage stats “Online media usage continues to show rapid growth – 120% in the past wo years, but let's start looking beyond the statistics and see who the real users are and start using this information in a manner that benefits all, from business growth to daily conversations with consumers,” says Matthew Buckland, chairman of the Online Publishers Association (OPA), which this week released its latest online ratings through Nielsen/Netratings.
Domain name barter trading portal Swapnames.com is the online industry's free and safe marketplace for everyone to literally trade their domain names or websites in return for other, more valuable domain names. Read the full article on Bizcommunity.com's Retail portal.
Out Of Home
Postcards from the ed Opel, the headline sponsor for the Opel Rocking Future Roadshow, has recently been handing out ‘Win A Corsa Lite' postcards to Grade 12 learners across the country in order to further entrench its brand amongst school leavers.
Surge in bus shelter advertising – Primedia Outdoor Demand for advertising space on bus shelters is on the up and up, reports Primedia Outdoor, due to an increase in pedestrians and motorists on major roads. More marketers are also recognising the value of ambient media in an integrated marketing campaign.
Washrooms get a burst of colour iBurst has made its advertising debut in washrooms countrywide with a campaign crafted specifically for washroom media by The Letter Corporation (TLC).
Prime360Media sells the first of eight Innov8-tive advertising packages - Prime360Media Prime360Media has sold the first of eight exclusive digital advertising packages available through its Innov8 concept. Innov8 is comprised of four packages that offer advertisers the opportunity of advertising for a full year on all 220 of Prime360Media's units (50 360 Displays and 170 3D Units) around the country.
Innovation is the key - Right Stuff Recently Right Stuff developed the popular Pop Right Open range further to include the all-new Vertical Pop Right Open, which comes in two sizes. The new option offers greater variety for branding optimisation.
Printing
Nampak Corrugated wins award - Nampak Corrugated Corrugated Pietermaritzburg was awarded a prestigious Supplier of the Year Award by motor manufacturing giant Toyota at a glittering ceremony held at the International Convention Centre in Durban recently.
Paarl Print Labels strikes gold - Paarl Media It's smiles all around at Paarl Print Labels, member of the Paarl Media Group, after a very successful evening at the UPM Raflatac Wine and Spirit Labels of Excellence Awards, held at the Castle of Good Hope last week.
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Production
SA filmmakers need business skills South Africa has everything needed to have a booming film industry, except filmmakers with as much business savvy as creative capability and artistic integrity. That's the view of Charl Groenewald, entertainment lawyer, film aficionado and author of “The Laws of Movie-Making”.
Dare to enter 2007 Vuka! awards Entries for the ninth annual MultiChoice Vuka! Awards now open and once again South African filmmakers are being dared to make public service announcements about important issues. The closing date for entries is 20 October 2007, with the awards ceremony in November.
Big fish in an even bigger pond - Sub urban “I dream about becoming one of the best producers in South Africa, if not the world,” says John Nyoka, a 28-year-old film student who recently joined Sub urban as an intern for one month. Fellow students Kim McBride (21), Nokwanda Mchunu (23) and Zandile Ntuli (25) from Big Fish School of Digital Filmmaking also joined Sub urban's intern programme in the Johannesburg office for the month.
Frieze at cutting edge - Frieze Films The new Toyota television commercial, due to launch soon on our screens, is carving new territory for South Africa and Frieze Films director Tony Baggott.
Growing strong: Masters & Savant Cape branch - Masters & Savant Entering its fourth month of operation, Masters & Savant Cape Town has already achieved various milestones at a rapid rate: a higher than expected turnover, new staff and new offices.
Darren Gordon produces for Jonathan Cohen at Cinergy - Cinergy Darren Gordon has joined Cinergy, producing for Jonathan Cohen. Their first job was the stylish 5FM Radio commercial for Net#work BBDO, completed in a record time of six days from PPM to on-air. The team has since shot a high action stunt commercial in the Johannesburg CBD, for an automotive product.
Pebo on the right side of the tracks of Soweto Express - Pebo Productions On the 3rd July 2007 the Pebo Productions team braved the early morning Soweto chill to help launch Metrorail's latest Business Express train. This being the first of its kind for the fast-growing upmarket class in Soweto, the launch had to be of distinctively high quality to match the occasion.
Top tips on PR writing for the web [Jannie Momberg] The Internet is vast and is more often than not, accessed from the office in South Africa. Internet users therefore spend less time per page than they would with a print publication and generally have a short attention span, are prone to scanning text and will often only digest the first few words of long paragraphs.
Achieve editorial success online [Jannie Momberg] The best way to improve your editorial success online is to ensure that you're up to speed on how the Internet differs from more traditional media types. Online journalism is different simply because the way in which information is consumed is different.
Business success is in eye of beholder [Annalize Rossouw] Society at large unconsciously judges by virtue of an image portrayed to them. This is the psychology behind corporate reputation management – perception is someone's reality and creates an expectation.
Said the spider - The Write Co. Don't be the fly! Make the web work for you – not against you. Spinning the Web shows delegates how to write for the web.
Keeping radio on the right frequency [Gordon Patterson] Despite fragmentation, the radio medium remains unchallenged in its ability to deliver reach across all socio-economic groups. And, its ability to create exposure throughout the day is equally unchallenged by all but the cellular medium. Nevertheless, in our rapidly changing media environment, radio needs to focus on its strengths and face up to the challenges of new media if wants to remain switched on in the future.
Samantha Africa drives Cape Town soul - Heart 104.9 It's no easy feat directing the purse strings and everyday lives of more than half a million upwardly mobile Capetonians. The best woman for the job is Heart 104.9 FM's newly appointed Sales Director, Samantha Africa.
Recruitment
Recruitment - Advertising, Marketing, Public Relations, Media Sales
Sloppy internal recruitment's impact on company brand Companies wishing to attract quality candidates should take a good look at their internal recruitment processes if they wish to avoid a poor image in the market-place. According to Madge Gibson, senior associate at Jack Hammer Executive Headhunters, the interview process is a two-way street.
Research
More speakers sign up for PAMRO conference There is less than a month to go before the ninth annual PAMRO Meeting and All Africa Media Research Conference gets underway on 19 August 2007 at Club Makokola in Malawi's beautiful Mangochi area, and delegate numbers are reported to be approaching record levels. The number of high profile international speakers is also rising, as several more experts accept invitations to present at this year's event.
SA to host largest ever Indian trade delegation South Africa's official body for organised business, Business Unity South Africa (BUSA), is to host the largest Indian trade delegation yet to visit the country. From 2 – 3 August 2007, BUSA will host a meeting known as 'India Calling', which forms part of the Indian Merchants Chamber (IMC) centenary celebration.
Censoring kids' advertising [Vivian Warby] Retailers, manufacturers and fast food outlets will, by mid next month, have a self regulatory policy in place when it comes to advertising their products to children. As the number of obese and hyperactive kids grows, parents are looking to retailers, manufacturers and fast food outlets to help them steer their children towards healthier lifestyles.
Cape Town Fashion Week celebrate fifth birthday Cape Town Fashion Week is celebrating its landmark fifth spring/summer collections at the Cape Town International Convention Centre (CTICC), 8 – 11 August 2007. The event is to be held for the first time in association with the newly formed Cape Town Fashion Council (CTFC) and with the support of both the Provincial Government of the Western Cape and the City of Cape Town.
New Metro system for retail display - Scan Display Scan Display's Metro system, an aluminium modular display product, is an ideal option for the retail environment. The metal framework can be fitted with graphic or glass panels and works much like Lego, enabling the user to reconfigure the parts to easily create a whole new display.
Smart Cart introduces the revolutionary new Smart Basket - Smart Cart The new Smart Basket is an innovation in the South African shopping experience. The Smart Basket incorporates a telescopic handle and two wheels that aid mobility and use inside a shop. This basket has been ergonomically designed for the user, with an easy weight rolling system.
SA retailers rough it out in Zim Desmond Walters reports that it is business as usual for South African retailers in Zimbabwe who are keeping a positive spirit despite the economic meltdown and political uncertainty in the country. Large South African retailers, including Massmart, Edgars, OK and Pick ‘n Pay have business interests in Zimbabwe, and indicated they are not about to jump ship, despite the recent spate of arrests of business executives accused of not complying with Government orders to cut down prices. Read the full article on Bizcommunity's Retail portal.
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Sponsorship
Kaelo Worldwide Media aligns with Helios Partners - Kaelo Worldwide Media Kaelo Worldwide Media, a leading media solutions agency focusing on sponsorship consulting and activation in South Africa, has formed an exclusive strategic alliance with Helios Partners – the global sponsorship consultancy behind the appointment of Sochi, Russia, as Host City for the 2014 Olympic and Paralympic Winter Games.
Leadership, lifestyle conference to honour women In celebration of Women's Month, Ligwalagwala Fm and First National Bank (FNB) will be hosting 300 women from Mpumalanga at a pampering, informative and entertaining workshop at Emnotweni Arena. Guest speakers include Elizabeth Maepa, CEO of FNB Public Sector Banking and O Magazine's editor Thami Ngubeni. Says Maepa, “The South African economy desperately needs more entrepreneurs. This will allow more people to be financially independent and provide employment opportunities for others, too.”
TV
FXI submits SABC Board nominations Wednesday, 25 July, was the closing date for nominations of members for the SABC Board to be submitted to Parliament's Portfolio Committee on Communications. The Freedom of Expression Institute (FXI) undertook a process to draw up a list of nominees after soliciting suggestions from a range of civil society organisations to provide an alternative Board to the “scandal-hit” corporation.
More gold for M-Net For the seventeenth consecutive year, pay-television operator M-Net and Franz Marx Films, producers of South Africa's evergreen soap Egoli, have renewed their production agreement. The newly-signed contract stipulates that Franz Marx Films will produce another 12 months of Egoli episodes, to be screened on M-Net until the end of March 2009.
Promax/BDA Africa is back - Promax/BDA Africa Based on the success of the first Promax/BDA Africa conference and award show held in Johannesburg in November 2006, this year's event will be even bigger. The Promax/BDA Awards, which are held around the world, recognise excellence in on-air promotion, marketing and broadcast design. Promax/BDA Africa will be held at the Sandton Convention Centre, Johannesburg, 25 – 26 October 2007.
Forums
Magazine for SA Indian women? All the rage and then nothing. A few weeks ago, there was a huge palaver about the non-existence of a mag for Indian women. Why was this forum met with such fervor only to fizzle out like stale Enos shortly after? What is your view?
Mass resignations @ yfm! Could someone please tell me what the hell is going on at yfm? In a space of six months, close to 10 senior personnel have resigned under a cloud and now the head of programming has also called it quits, saying he is gatvol with all the behind-the-scenes kak that is going on at the station. What is your view?
Learn the basics of pay-TV Busvannah Communications - Johannesburg, 30 July Now is your chance to get ready for the pay-TV rush - you too can develop your own channel, work in this rewarding medium, and carve out a career in the TV of the future.
SAMRA Cape winter social function SAMRA Cape - Cape Town, 31 July The evening will start with a brief AGM and then we will pop the corks for an authentic champagne tasting and a delicious light dinner.
National Credit Act workshop National Credit Regulator - Craighall Park - Johannesburg, 1 August Get to grips with the National Credit Act by attending this one-day workshop discussing the implications on advertising and marketing practices b Stefan Vos of Stefan Vos Marketing Regulation Advisers.
AMASA addresses the topic of transformation - Johannesburg, 1 August Mike Boon, executive chairman of the Vulindlela Network, a company specialising in the cultural enhancement of organisations will be presenting the topic of transformation at the August AMASA meeting.
Customer relationship management IMM Graduate School of Marketing - Johannesburg, 2 August The course will cover both consumer and business relationships at the end of which, the participant will understand how to attract and keep loyal, profitable customers by managing the CRM process.
Journal of Marketing breakfast - Johannesburg, 2 August Be part of the Journal of Marketing's upcoming breakfast debate, the third in the series, where the marketing industry at large will come together to discuss the role of the marketing department versus the finance department.
Presentation writing IMM Graduate School of Marketing - Johannesburg, 3 August The course begins by exploring rough written outlines and idea structures, through to a look at the many exciting and creative possibilities for delivering your point of view.
Adapting the written word to the screen SASWA - Cape Town, 3 August The adaptation course is for writers to adapt their work for the screen while staying in control of their intellectual property discovering their screenwriting ability in the comfort zone of sympathetic workshops.
Filmmakers training The Excellent Film School - Johannesburg, 4 August A 12-week intensive course on digital filmmaking where idea is taken to tool, culminating in the production of your own short film.
Four-week Adobe® Photoshop - essential skills Friends of Design - Academy of Digital Arts - Cape Town, 6 August Learn how to perfect all of your images with non-destructive filters and powerful colour-correction, cloning, and healing tools and create sophisticated composites easily and more with this course.
Specialising in Media Sales, Advertising and Marketing placements
Field Manager - Durban - Musgrave/Glenwood Manage fieldworkers to ensure timely delivery of quality work. Training and motivating fieldworkers to obtain maximum, quality and cost effective output. Must have own transport and strong people management skills. read more
Regional Field Manager - Cape Town - Newlands Ensure quality and deadline driven regional field team. Manage the work process via the field managers ensuring delivery of quality work. Train and motivate managers to obtain optimal output. read more
Middle-weight Graphic Designer - Bedfordview Penquin International, a fast growing marketing solutions company, is looking for a creative multimedia graphic designer with experience in web development and design. read more
Junior Project Assistant - Bedfordview Penquin International, a dynamic marketing solutions company is looking for a junior project assistant with eventing experience to join their team. read more
Sales Executive - Bedfordview A dynamic marketing solutions company is looking for a dedicated, enthuisiastic, target-driven sales person for a media loyalty programe. read more
Accounts - Cape Town Crewing agency seeks dynamic, even-tempered accountant/bookkeeper. A minimum of three years bookkeeping/accounting experience and a minimum of one year film industry experience. References are essential. read more
Key Account Manager - Bryanston Urgently require a key account manager for client relationship management, business interpretation of research data, managing research projects from inception to completion, retention of customers etc. read more
IT Developer - Bryanston Urgently require an IT developer. Suitable qualification in application development, two years of database development experience in Microsoft SQL Server 2000 in a business environment. read more
Research Executives X2 - Bryanston - Johannesburg The research executive’s main responsibilities include but are not limited to hive briefing and timing, questionnaire design and testing, design mock reports, set up interviewer briefs, report writing and presentation preparation. read more
Data Admin Manager - Bryanston People management experience essential. Project management experience would be advantageous. Minimum three years working experience, formal SQL (2000) qualification. 2-3 years SQL working experience. For research company. read more
Research Manager - Bryanston Synovate is the world's most curious company. We're market researchers. If you are an experienced market researcher with management experience and curious about us, please apply for the vacancy. read more
Web Designer - Rivonia Creative web designers urgenty needed for successful web design and development house in Rivonia. Applicants must be dedicated, creative, and passionate about design. Requirements - Photoshop,Dream Weaver, Freehand and Flash. read more
Account Manager - Cape Town Account manager with a minimum of three years of advertising agency experience. It is crucial that this person has strong project management skills. read more
Junior - Middle-weight Digital Designer - Sandton Position for a retail digital designer to manage quick turnaround digital jobs available for junior to middle-weight digital designer for the digital department of an advertising agency in Johannesburg. read more
Media Sales Executive - Sandton Online magazine and directory seeking talented, persistent media sales executive with a minimum of two years experience. Basic plus commission, medical aid and travel allowance. read more
Business Development Manager - Rosebank Business development manager for international leader in contract management training and consulting. read more
Creative Account Manager - Rivonia Dynamic promotions company in Paulshof requires a creative account manager. Solid understanding of brands and marketing. FMCG market understanding. Copywriting skills. Available to start immediately. Salary negotiable. read more
Graphic Designer - Rivonia Dynamic company based in Paulshof requires creative graphic designer with 2/3 years experience. Must have Freehand, Photoshop, Coral Draw. To start immediately. Salary negotiable. read more
Personal Assistant to the CEO - Kramerville - Sandton Personal assistant for a dynamic business that is changing the lives of entrepreneurs. Exposure to so many things including a TV production, the press, and 31 different businesses. read more
Marketing Assistant - CT - Northern Suburbs Marketing assistant, Durbanville. Combination of administration and design. Varied role includes website updates, photographing product, room layouts, photoshoots. Applicants - young, energetic with Applemac and Photoshop plus two years work experience. read more
Qualitative Research Executive - Custom - Bryanston Synovate is looking for a qualitative research executive for the custom research division. Design, implementation and management of qualitative research projects. read more
General Manager - Ikeja, Lagos, Nigeria Developing and implementing effective business strategies, control framework and management of systems to guide and support business operations.
Preparing and implementing procedures, policies and processes to guide operations etc. read more
Style Editor - Sandton The styling editor must have or be able to develop and maintain good contacts in the fashion and grooming industry. Some experience in a similar role is non-negotiable. read more
Events/Project Manager - Fourways - Johannesburg Looking for experienced, mature, organised person to run multiple projects for dedicated client. Your excellent financial, administration, organisational and people skills with proven experience is needed. read more
Personal Assistant to the CEO - Sunninghill The Leo Burnett Group is looking to appoint a dynamic, energetic, personal assistant to the CEO, assisting three senior members of management, with administrative duties. Three to five years experience. read more
Online Producer - Cape Town The job will require the producer to input and upload content, liaise with programming and marketing departments to source content, create and manage the online competitions etc. read more
Graphic Designer - Randburg DeskLink Media, a well-established award-winning design house and publishing company, is looking for a graphic designer with a passion for electronic and print publishing. read more
CEO/General Manager - Lagos, Nigeria An opportunity exists for a pioneer media company operating in Nigeria with an affiliation to a global media agency to hire a dynamic candidate as CEO/general manager. read more
Planning Director - Nigeria, Lagos An opportunity exists for someone who has: minimum of a bachelor's degree in any discipline within
the analytical sciences, or a higher degree in
marketing or marketing communications-related disciplines. read more
Final Cut Pro Editor - Bryanston If you want to work in one of the hottest media companies, on the hottest shows - great vibe - and are a Final Cut Pro editor, apply with your latest CV. read more
Site Acquisitions - National - Cape Town Securing the best self-selling sites. Cold calling on new and existing landlords. Two years experience. R120000 negotiable plus fantastic profit sharing. Thinking, challenging, fearless environment. read more
Print any item. Mondi Rotatrim - The Better Performance Paper - www.rotatrim.co.za. Email - Email any item in this newsletter. Comment - Comment on any item in this newsletter.
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Advertisement: Implications of the Act on Advertising and Marketing Practices
The ACA is partnering with the National Credit Regulator (NCR) and the Marketing Association (MA) to host a workshop to discuss the implications of the Act on advertising and marketing practices, 1st August 2007.
Click www.acasa.co.za for more information Inroads Communications has opened a press office on Bizcommunity.com! Inroads Communications is a 100% black-owned brand, communications and advertising agency. We are passionate about communications, and understand that great ideas mean nothing without great results. Click here to visit Inroads Communications' press office.
I am writing this col from one of the best ‘offices' today on the planet, courtesy of Mother Nature: a balcony overlooking the sea on Margate beach which is drenched in sunshine, plastic chairs and all. It will not be easy to return this evening to the remains of winter. Loerie awards MD Andrew Human may want to bury his head in the sand a while longer too, rather than face dealing with a response to the leaking of the annual Loerie awards results last week before the main event – by his own website. It's a pity, with all the media on the ground, they fell into the classic PR mistake of ‘ignore and hope it will go away', rather than calling a press conference and dealing with it then and there. Instead, industry creatives, fearing a cover up, sought the media out. Oh well, what would the Loeries be without some skinner and skandaal? It was a stunning weekend in the end in total with brilliant event organisation and worthy winners. And that's what we were all here for in the end: to celebrate creative excellence. The Biz team, decked out in our trademark red, wrote, videoed and took pix 24/7 over the weekend, posting live and constantly from the minute we landed – go to our special Loerie section on the 
The Loerie festival weekend culminated in a show-stopping awards ceremony on Sunday evening, 29 July 2007, seeing two Grand Prix awarded and a total of 82 awards on the night. The Jupiter Drawing Room South Africa and Impact/BBDO, based in Dubai – a first for the awards - flew away with the two Grand Prix.
After a record number of entries and a strong set of finalists, the elite Loeries judging panel – comprising over 100 industry specialists – has awarded the Loeries, the industry's highest accolade, to 162 deserving winners. At Saturday night's award ceremony in Margate, there were three Grand Prix awarded to Grid, Lowe Bull Cape and Ogilvy SA. Ogilvy was the winner on the night with a total of 15 awards.
Eighties chick Liezl-Mari Long, Joe Public above-the-line creative director, says her mom loves her work, which helps during award ‘droughts'.
Self-confessed ‘rock god' and Capoeira instructor by night, Grant Codron, also a VWV creative by the way, thinks winning awards increases his chances of getting laid.
Alcoholism and lots of free stuff are among the perks of being in the ad industry, according to Ogilvy Johannesburg creative director Jonathan Beggs, as well as those great campaigns that stay with you.
The latest issue of Blueprint magazine, a custom publication from Creda Communications, will be launched on all Loeries flights to Durban on Mango. “It is fitting that the magazine, the industry mouthpiece of Creda, launches its revamped version focusing on this year's awards,” says Creda executive chair Jacquie Golding. “This special edition of Blueprint captures the excitement of the process leading up to the Loeries, with finalists, judges and guests being flown there aboard Mango.”
Indaba 2007 exceeded all expectations with over 12000 attending this South African tourism showcase. Hylton Ross is as synonymous with Indaba as it is with tourism in the Western Cape and the reputation it has as the most trusted tour operator is something it embraces in everything they do.
Ukubona recently implemented its GoMarket approach to the web in an international corporate environment.
On Wednesday morning, 18 July 2007, the Tollreach team – armed with “goodie bags” – attacked The Media Shop, the first in a series of strikes reportedly aimed at advertising agencies and companies in the city of Johannesburg.
The Small Business Week in Cape Town this August (16 – 18 August 2007, Cape Town International Convention Centre) will give you the perfect opportunity to catch up with the latest entrepreneurial thinking. This year Small Business Week has asked The Big Idea to act as official training providers.
USB Executive Development Ltd (USB-ED), the executive education arm of the University of Stellenbosch Business School (USB), recently celebrated the official opening of its new offices in Gauteng at a cocktail function at the Westcliff Hotel.
LiquidChefs proved its worth on all fronts when taking on the enormous task of servicing no fewer than 10 marquees at the Vodacom Durban July 2007, Africa's greatest horseracing event.
Homemakers Expo returns to the Vaal Triangle this week with the second Vaal Homemakers Expo to be presented at the Sport and Events Centre at Emerald Casino Resort from 26 to 29 July. This year's show promises to be a bumper show, accommodating all the home lifestyle needs of homeowners in the region.
Cape Town is all aflutter with the SABC Education Baba Indaba flags brightening a very grey skyline.
Johncom Media Investments launched the latest title in its Living magazine stable earlier this week, bringing to four the current offering of these glossy community-focused magazines. East Coast Living, which targets residents of and visitors to KwaZulu-Natal, joins existing quarterly titles Garden Route Living, Sunshine Coast Living, and Winelands Living.
Media24 Women's Magazines relaunched Femina magazine today, Wednesday, 25 July 2007, as a title now targeting the lucrative 40-plus women's market. Edited by Glynis O'Hara, the former editorial director of Media24 Africa, she believes that Femina is a strong South African brand with a proud heritage.
Allegedly a number one selling youth title in the UK, Results Media Group (RMG) will launch Marvel Rampage in South Africa in August 2007 as a 40-page boy's lifestyle magazine that will target kids between the ages of seven and 12, a youth market who live and relate wholeheartedly to the Marvel superheroes.
Opel, the headline sponsor for the Opel Rocking Future Roadshow, has recently been handing out ‘Win A Corsa Lite' postcards to Grade 12 learners across the country in order to further entrench its brand amongst school leavers.
Demand for advertising space on bus shelters is on the up and up, reports Primedia Outdoor, due to an increase in pedestrians and motorists on major roads. More marketers are also recognising the value of ambient media in an integrated marketing campaign.
iBurst has made its advertising debut in washrooms countrywide with a campaign crafted specifically for washroom media by The Letter Corporation (TLC).
Recently Right Stuff developed the popular Pop Right Open range further to include the all-new Vertical Pop Right Open, which comes in two sizes. The new option offers greater variety for branding optimisation.
It's smiles all around at Paarl Print Labels, member of the Paarl Media Group, after a very successful evening at the UPM Raflatac Wine and Spirit Labels of Excellence Awards, held at the Castle of Good Hope last week.
“I dream about becoming one of the best producers in South Africa, if not the world,” says John Nyoka, a 28-year-old film student who recently joined Sub urban as an intern for one month. Fellow students Kim McBride (21), Nokwanda Mchunu (23) and Zandile Ntuli (25) from Big Fish School of Digital Filmmaking also joined Sub urban's intern programme in the Johannesburg office for the month.
Fresh Eye Film Productions director Bevan Cullinan said he concentrated on extracting comedy through characterisation in the latest commercial for Corsa. “I wanted the audience to laugh at the characters as opposed to relying solely on the punch line,” he says.
Entering its fourth month of operation, Masters & Savant Cape Town has already achieved various milestones at a rapid rate: a higher than expected turnover, new staff and new offices.
Darren Gordon has joined Cinergy, producing for Jonathan Cohen. Their first job was the stylish 5FM Radio commercial for Net#work BBDO, completed in a record time of six days from PPM to on-air. The team has since shot a high action stunt commercial in the Johannesburg CBD, for an automotive product.
On the 3rd July 2007 the Pebo Productions team braved the early morning Soweto chill to help launch Metrorail's latest Business Express train. This being the first of its kind for the fast-growing upmarket class in Soweto, the launch had to be of distinctively high quality to match the occasion.
Commissioned by Terraplane Entertainment and written by Rian Malan, Ann Roberts spearheads Terraplane Entertainment into critical and popular acclaim with the Afrikaans comedy drama Die Nagloper at the Arts Festival in Innibos, Nelspruit.
To illustrate the mobile versatility of the Vodacom 3G HSDPA, Fresh Eye director Bevan Cullinan, together with ad agency Old Shanghai Cracker Factory, used a sexy model and alluring innuendo as visuals and dialogue.
Australia is reels ahead of South Africa in producing high quality films. Can South Africa catch up? Can we be better?
It's no easy feat directing the purse strings and everyday lives of more than half a million upwardly mobile Capetonians. The best woman for the job is Heart 104.9 FM's newly appointed Sales Director, Samantha Africa.
Scan Display's Metro system, an aluminium modular display product, is an ideal option for the retail environment. The metal framework can be fitted with graphic or glass panels and works much like Lego, enabling the user to reconfigure the parts to easily create a whole new display.
The new Smart Basket is an innovation in the South African shopping experience. The Smart Basket incorporates a telescopic handle and two wheels that aid mobility and use inside a shop. This basket has been ergonomically designed for the user, with an easy weight rolling system.
Kaelo Worldwide Media, a leading media solutions agency focusing on sponsorship consulting and activation in South Africa, has formed an exclusive strategic alliance with Helios Partners – the global sponsorship consultancy behind the appointment of Sochi, Russia, as Host City for the 2014 Olympic and Paralympic Winter Games.
Based on the success of the first Promax/BDA Africa conference and award show held in Johannesburg in November 2006, this year's event will be even bigger. The Promax/BDA Awards, which are held around the world, recognise excellence in on-air promotion, marketing and broadcast design. Promax/BDA Africa will be held at the Sandton Convention Centre, Johannesburg, 25 – 26 October 2007.
