Industry wall

Henrie Geyser
AUTOMOTIVE
Infiniti has Germans in its sights

Infiniti has Germans in its sights
[Henrie Geyser] Nissan is one of the "other" brands running flat-out to catch up to the world-dominating German smart sedan threesome - and with its new seven-model Q50 Infiniti range, it has certainly narrowed the gap...

Posted 9 years ago | Like
Leigh Andrews
MARKETING & MEDIA
[Loeries 2015] Agency expectations with... King James II

[Loeries 2015] Agency expectations with... King James II
[Leigh Andrews] In the first iteration of our new feature running until Loeries Creative Week in Durban this August, we find out what Rob McLennan, creative founding partner of King James II, expects...

Posted 9 years ago | Like
Scott Cundill
MARKETING & MEDIA
No communication = death to CRM

No communication = death to CRM
[Scott Cundill] Let's face it, CRM is now a buzzword and the space has become cluttered and somewhat over-traded. For CRM to make it to the plateau of productivity, it needs to be properly integrated into customer communication...

Posted 9 years ago | Like (1)
Tyler Greer
MARKETING & MEDIA
The view of engagement - VDX.tv

Tyler Greer[Tyler Greer] Unless you've spent the past few months hiding below the fold, you'll be aware that one of the trending topics in digital media is viewability...

Posted 9 years ago | Like (1)
Richard Mullins
MARKETING & MEDIA
Don't try to tame big data - rather try to leverage smart data

Richard Mullins[Richard Mullins] Data is one of the most valuable assets any organisation owns today. But much as crude oil needs to be transformed into petroleum to power a motor vehicle, raw big data must first be refined...

Posted 9 years ago | Like
Louise Burgers
MARKETING & MEDIA
[NewsMaker] Gautham (Gau) Narayanan

[NewsMaker] Gautham (Gau) Narayanan
[Louise Burgers] Net#work BBDO new deputy managing director and regional director for BBDO Africa, Gautham Narayanan is part of a "new generation" of leadership for Net#work BBDO in Africa...

Posted 9 years ago | Like
Leigh Andrews
MARKETING & MEDIA
Put CSI projects on your online radar, Forgood

Put CSI projects on your online radar, Forgood
[Leigh Andrews] To help the Corporate Social Investment (CSI) movement grow momentum in the country, we really needed a 'matchmaker' - an online platform that connects people connect with NGOs. The result? Forgood, says CEO Andy Hadfield...

Posted 9 years ago | Like
John Laurence
MARKETING & MEDIA
Is there a rat in your underwear drawer?

Is there a rat in your underwear drawer?
[John Laurence] Poor brand integration is one of the most common problems we find when testing TV ads with our EEG neuromarketing technology...

Posted 9 years ago | Like
Jessica Davis
MARKETING & MEDIA
Copywriting essentials for B2C marketing

Jessica Davis[Jessica Davis] Before you learn about the essential copywriting techniques for B2C marketing, you need to know the exact difference between B2B and B2C marketing...

Posted 9 years ago | Like (1)
Leigh Andrews
MARKETING & MEDIA
[Behind the Selfie] with... Craig Dummett

[Behind the Selfie] with... Craig Dummett
[Leigh Andrews] This week, we find out what's really going on behind the selfie with Craig Dummett, Director of Dummett & Co...

Posted 9 years ago | Like (1)
Juliette Attwell
HUMAN RESOURCES & MANAGEMENT
[BizCareers] Is entrepreneurial flair good or bad? How does my salary compare?

Juliette Attwell[Juliette Attwell] The BizCareers column returns once again and tackles the question of "Where do you see yourself in 10 years?" as well as the issue of salaries for specific job titles...

Posted 9 years ago | Like
Harry Welby-Cooke
MARKETING & MEDIA
Building your dream business team

Building your dream business team
[Harry Welby-Cooke] To understand the meaning and importance of a dream team, use this handy acronym: T E A M - Together Everyone Achieves More...

Posted 9 years ago | Like
Amr Shady
MARKETING & MEDIA
Mobile apps lift health mindfulness

Mobile apps lift health mindfulness
[Amr Shady] With weight-related complications claiming the lives of around 3.4 million adults annually, demand is rising for thousands of mobile applications used daily to track calories...

Posted 9 years ago | Like
Jackie Carroll
EDUCATION & TRAINING
The human right to a relevant education

The human right to a relevant education
© Andres Rodriguez – 123RF.com
[Jackie Carroll] Human Rights Day, 21 March serves as a reminder of past injustices and our achievements in working towards an equal society. The right to education is the key to the improvement of people's lives, no matter what life stage they are in...

Posted 9 years ago | Like
Sophie Baker
FINANCE & INSURANCE
How to choose a bank

How to choose a bank
[Sophie Baker] Now that you've decided to start your own business, you're going to need a bank account for it. Sounds easy, right? Until you realise you have multiple options and no idea which is the best fit for you. Here are some things to consider before you make your decision...

Posted 9 years ago | Like
Michelle Joubert
MARKETING & MEDIA
Avoid the email abyss

Avoid the email abyss
[Michelle Joubert] A key requirement of the JSE's listing rules is to ensure full and equal public disclosure of information on a real time basis...

Posted 9 years ago | Like
Chris Moerdyk
MARKETING & MEDIA
A case history of branding from scratch

A case history of branding from scratch
[Chris Moerdyk] When the printing and manufacturing Paarl Media Group decided to list on the JSE, it started on a journey into what could well have been into the dark unknown of choosing a new name...

Posted 9 years ago | Like
Aki Kalliatakis
RETAIL
From Christmas to crisis for consumers

From Christmas to crisis for consumers
[Aki Kalliatakis] President Zuma may refer to challenges but as petrol, electricity and food costs go up and wages failed to match inflation, consumers and small businesses had better go into crisis mode....

Posted 9 years ago | Like
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